We had the good fortune of connecting with Krystal Horhn and we’ve shared our conversation below.
Hi Krystal, what was your thought process behind starting your own business?
Photography started off as a hobby for me. I just enjoyed capturing the love between people in their natural element. As I started sharing my work with others, I noticed people were willing to pay me to take photos. So in 2015 I decided that it was time to turn my hobby into a legitimate business. As a new mom at the time, I was tired of only having blurry, unflattering photos of myself with my family. So I decided to prioritize new moms as a way to make sure that women had lovely images of themselves and their families. Through the years I have added Maternity, Newborn, Family and Branding Photography services to my clients to provide one happy place for a variety of portrait needs. My vision for my business is to spread joy through photography. When people look at my photos, I want them to see and feel love.
Let’s talk shop? Tell us more about your career, what can you share with our community?
I am most proud to be a black female photographer who creates a joyful experience for clients. My photos are vibrant and provide a tangible representation of how beautiful life is! I am most excited about growing to the point of running my business full time starting in 2021. I am proud that what started out as a hobby, has turned into a sustainable way to provide for my family. I had many challenges along the way including marketing, mastering my style and learning technical aspects of photography.
One thing that allowed me to overcome challenges was having amazing mentors! I have mentors for every aspect of my business. Rather than relying on one mentor to teach me everything, I have so many women that I can call on for advice! One thing that having great mentors has taught me is the importance of creating an outstanding customer experience. In order for my business to thrive, I am committed to making excellent customer service my number one priority. Mentors have also motivated me. As I see my mentors achieve their goals, I am inspired by their examples. I want the world to know that I worked hard to give people reasons to smile.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I love to shop and eat! So, If my best friend was visiting we would have to check out some of my favorite spots. I would take her to Atlantic Station and Ponce City Market to people watch, eat and shop. I also love Bartaco; who doesn’t love great drinks and tacos! Shushi Kiku would also be on the list. Its one of my favorite sushi spots in Atlanta!
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
Aw how sweet! I want to dedicate my shoutout to my mom, who purchased my very first camera and showed me how to be a boss!
First Photo/Headshot of Krystal in Fuchsia: S. Marche Photography Family Photo of Krystal, two kids and husband: Rikki Brew, Envisioning Freedom Photography Remaining Photos: KK Horhn Photography