We had the good fortune of connecting with Tammy Darmel Moore and we’ve shared our conversation below.
Hi Tammy, how does your business help the community?
Footprints in Africa, a subsidiary of Chayil Enterprises LLC, is a 501c3 nonprofit organization committed to aiding the people of Africa, in poverty-stricken communities, with necessities needed to maintain a standard quality of life.
At Footprints in Africa, we believe that a single action can make all the difference in the lives of others and that collective actions can greatly impact the world. Through advocacy and community outreach programs, projects, campaigns, and initiatives, we are committed to fostering support that brings about real change for the greater good of those in Africa. We achieve these goals through conscious and deliberate efforts or activities in their operations and administrations.
One of our core initiatives is to help preserve the skilled craftsmanship of Africa. We do so by making available authentic African items to those in the United States; hence Alkebulan, Footprints in Africa’s Cultural Emporium is more than an eCommerce space for retail exchange. It’s an impactful core initiative and another way we uphold our mission and vision; by preserving the skilled craftsmanship of Africa.
We carry authentic African items from the Motherland; (except for our brand items, of course), which is our way of supporting small independent businesses in Africa.
When folks shop our online store, they’re purchasing an authentic African item(s) made by the locals (skilled craftsmen and traditional artisans), which helps sustain small businesses, preserve families, support education, and invest courage into vulnerable communities throughout Africa.
Support this initiative, and keep decades of tribal knowledge alive by shopping the continent of Africa from the comfort of your home; at our online store.
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
Tammy Darmel Moore, Founder of Footprints in Africa, offers a rich history of over twenty years in Corporate America and is credited with helping enterprises flourish exponentially through her acute business acumen and strategy. Following her retirement from the corporate sector, Tammy wanted to do more to give back, and after a life-changing trip to Ethiopia, Footprints in Africa was born.
Driven by her vision and compassion for humanity and fueled by her love for the African continent, Tammy dedicated a large majority of her time and energy to nurture and build the Footprints in Africa brand. With over two decades of community service experience, Tammy is no stranger to the different layers that come with creating, developing, and facilitating business needs, although; building a non-profit organization from the ground up is a new adventure.
In addition to her work as a non-profit leader, Tammy is Principal Business Consultant with her consultancy firm, Moore and Associates. She is also the CEO and President of Chayil Enterprises LLC, a highly diversified company with entities in real estate and consumer goods and services. Chayil Enterprises LLC. is the parent company of Therapeutic Touch, Moore & Associates, and Footprints in Africa.
Tammy earned a Bachelor of Liberal Arts degree in Business Administration with extensive accounting studies from Furman University. After graduation, she completed a rigorous Project Management Professional (PMP) program; at the University of South Carolina. Additionally, Tammy has two executive business certifications (Innovative Finance and Social Innovation) from the University of Cape Town, a research university in South Africa, thus earning honors recognition in both programs. She also holds several executive certifications in Intellectual Property Law (Intro to Intellectual Property, Copyright Law, Trademark Law, and Patent Law) from Pennsylvania University. And an elite business certification in Women’s Entrepreneurship from Cornell.
Her influence in the business arena, and community alike, is evident with awards and recognitions like 2018 National Women History Month Spotlight, Ava Smith & Associates: 2018 Black History Month Spotlight, and TALK Greenville Magazine: 2017 TALK Greenville 25 Most Beautiful Women in the Upstate, to name a few.
Also, she’s naturally creative. She enjoys every facet of the ARTs (theatre, film, photography, fashion, creative writing, etc.); and has a deep appreciation for music and international travel.
Tammy is a native of Greenville, South Carolina, where she currently resides.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
If a friend came to town, I would take them to Wakanda Lounge for authentic African food. After dinner, we’d make our way to the award-winning Downtown Greenville to take in the sites. While walking and talking (catching up), we’d stop for Marble Slab ice cream. And we’d bring the night to a proper close with much laughter, but not before taking in a few sets of live jazz on Brown Street.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
Make no mistake; entrepreneurship isn’t for the faint at heart. It takes a lot of hard work, discipline, determination, and dedication to see a vision to fruition. Thankfully, I have a supportive family, a small dedicated circle of friends, and a tribal community that supports me without ceasing.
However, I’d like to give a heartfelt shout-out to ALL minority business owners and leaders who are making things happen. I’m proud of you; you are my true inspiration! Each time I see one of you win, whether big or small, I’m elated because you are me, and I am you. So when one of us wins, it’s a win for us all.
Keep leading and flourishing, my people!
Tammy Darmel Moore