We had the good fortune of connecting with Megs Gelfgot and we’ve shared our conversation below.
Hi Megs, can you walk us through the thought-process of starting your business?
Starting my own business was born out a desire to have a greater purpose and impact in an unconventional way. I believed that there was a way to create more flexibility within my schedule while tailoring a business that was life-giving to work within, instead of draining.
What should our readers know about your business?
Keep Her Wild is a collective for rad women with chapters in 12 countries. It was born out of my own personal struggle with identity as a new mom, a heart problem diagnosis and the loss of my sister in a car accident. As these events collided, I felt an overwhelming need to reach for the regrets I had put on the back burner for ‘someday’.
Learning to skateboard was one of those regrets. While it was simple in the scheme of chaos around my life, I found courage and bravery stepping out of my comfort zone as an adult suburban mom learning to skateboard. The small acts of bravery fostered resilience in me that translated off of the board and into life and the challenges I was facing. It completely changed the trajectory for me personally and professionally through the growth it required. Because the impact was so dramatic in my life, I decided to start Keep Her Wild with the hope of impacting other women who were struggling.
Even our hashtag #KeepHerWild moved past skateboarding in just a few months. It was a marker of bravery for women willing to get uncomfortable: they were starting businesses, going back to school in their 60’s, losing 100lbs and climbing a mountain. It became this badge to help women move out of the taming that happens in suburbia, or becoming a mom, wife or business professional.
Now we offer retreats on skating and surfing that not only teach a new skill many of these women have no experience with, but we provide opportunities for women to be brave and encouraged in a community of other women. So many of us shy away from being a ‘beginner’ at something. That ego holds us back from going after the things we want: we’re scared of rejection, of failure. We try to celebrate embracing the beginner mindset and the enthusiasm to fail and fail often. That’s where the growth resides and we’ve seen lives changed dramatically in the process.
I’m not an expert in skateboarding, nor do I intend to become one. But my story and those within our community have given me a unique perspective on the power of leaning into things that we aren’t good at. Now I travel around giving keynotes and TedX talks on helping others create a legacy of really awesome days. We are never too old, it’s not too late to create a life that is fulfilling and still holds an adventure or two.
Who else deserves some credit and recognition?
The Keep Her Wild community and the inclusive culture is at the core of our success. We are blessed to have such a wide demographic of not only women from all walks of life, but a varied group of skill level within our skating resumes. Our culture is one rooted in encouragement of one another, that cheering on someone else’s victory does not diminish our own success. The grassroots support of women in our various chapters around the world are what have grown our message, business and community.
Keep Her Wild LLC