We had the good fortune of connecting with Kimberly Hyde and we’ve shared our conversation below.
Hi Kimberly, how does your business help the community?
Scrapbooking, cardmaking, and papercrafting make the world a much better place in so many ways. The time that the scrapbooker or crafter spends creating helps that person mentally… There are actual medical studies that show the improvement of brain function and mood elevation. That’s why we call it paper therapy! Then, it is a hobby that produces the most meaningful, the most sentimental, and often the most beautiful projects. Those projects, when shared, positively affect the recipients by making them feel special & loved, making them feel connected, and making them feel seen.
As a company, we try to promote using paper therapy to better our own lives and then sharing the handmade projects with the world, to better as many lives as we can. Some of the ways we do this is through our Products with a Purpose that we donate for classes with at risk youth, and fundraisers for various charities. We also donate totes and cards of encouragement to Chemo Bags of Hope. The Keller’s army has donated over 4000 cards since February!
Alright, so let’s move onto what keeps you busy professionally?
Our brand, Keller’s Creations, is geared towards women like myself… Who do not have enough time or enough money to dive into scrapbooking. I have been self-employed in scrapbooking for 25 years, all while raising my son Keller by myself. As a self-employed single mom, I developed a strategy of 10 minutes a day to get my hands on paper and create scrapbook items for both myself and my son. The 10 minutes a day of paper therapy protected my sanity in ways I can’t explain. And now we have thousands of products that we have created so that scrapbookers for life or the newest beginner can make amazing layouts in minutes! We have simplified the process to eliminate spending tons of money on tools and supplies, we teach free classes on Facebook and YouTube to inspire and encourage others to create, and I share my stories of the struggles I’ve overcome to let others know to NEVER GIVE UP.
Just in the last several years, I’ve survived 7 major surgeries, including a brain tumor., and have used my mission with my business to motivate me to keep going. And, we used the pandemic to reach more people virtually, giving them a community online, making them feel valuable even during quarantine.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
We are based just outside of Charleston, South Carolina, Which is hands-down one of the best cities in the country. I recommend carriage rides downtown to everyone who comes to visit… As the rotating routes of the carriages gives you a different experience every time. I have favorite places to eat that I also share, from little local joints to more sophisticated places… My favorites include a Page’s Okra Grill, the Tattoed Moose, the Boathouse, California Dreaming, Hanks, and Swank Desserts in Summerville. For downtime, enjoy a walk on the beach at Isle of Palms, which is also a great backdrop for family photos!
Who else deserves some credit and recognition?
My team deserves so much credit! First, thank you to my son Keller, who has been the inspiration of this business from the very beginning, Tracy, my assistant and right hand for almost 19 years, thanks for believing in our mission all these years. And, to Wendy and Kim 2.0, thank you for loyalty like I’ve never known. I’ve also been blessed with friends like Crystal, who help out endlessly…and Ken for financial guidance at every step…and for my mom & brother for always cheering me on. This village of 8 have my back at every turn, and they have carried my through surgeries and more challenges than I can count!
Facebook: Keller’s Creations & Keller’s Cottage