We had the good fortune of connecting with Keisa Talley and we’ve shared our conversation below.
Hi Keisa, what role has risk played in your life or career?
OMG! This is such a great question, especially since we are in the days of COVID. Anyone who decides to launch a business is a risk taker by default. If you think about it, you have this idea of a service or product that you want to share with the masses but there is also a cloud of uncertainly hovering above because you just don’t know how you and your brand will be received. This was the case for me when I “officially” started Lyfestylz Plus in 2012. The thing about risks though is that they NEVER go away. We are now in the middle of a global pandemic that has taken so many lives. One of the toughest things I have had to do this year is to figure out just how to move forward with business as usual. How do you market to a group of people that include the unemployed or the ones who may have actually been impacted health wise, or even had a loved one suffer? The fact is that business does go on but the message to consumers just has t change. Fortunately, I was able to navigate through those coarse waters. It just so happens that all of this applies to my personal life as well.
What should our readers know about your business?
I own an online store dedicated to dressing Plus Size women. Lyfestylz Plus provides trendsetting and quality clothing in sizes 1X (14/16)- 3X (20/22). Lyfestylz Plus is so much bigger than clothing because I started my brand with some very important words as motivation. Lose Your Fears and Evolve are what make up the LYFE in the name and its exactly what I had to do on a personal level. Growing up as a chunky girl has always brought about issues when it came to finding my own style that was a fit for me and not my mom lol. I am most proud of the fact that I have been able to grow LSP and stick with my dream regardless of the set backs or delays that came my way. We are distinctly taught to go to school and get a good job so being able to step away for that idea and build something yourself is something to be proud of no matter how tough the road gets. In order to get to the level I am on today I have had to make a long lit of sacrifices. Every atonement from financial to social, and mental to physical has been made and there will definitely will be more to come. With that being said, the road has not been easy but I wouldn’t trade the experience for the world. Focus and determination have been the main ingredients to help me overcome the challenges as well as the fact that I just can’t give up. I said to myself many times that maybe I should move on and just give up but I physically and mentally cannot do it. The lessons that I have learned (some of them repeatedly) are; 1. Always quality over quantity 2. Lack of time management can be costly 3. Consistency is your best friend and can prevent you from running into number 2 4. Youtube and Google literally have EVERYTHING 5. Customer Service is ALWAYS a priority 6. Your biggest supporters will be strangers
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Again another great question. Oh how I miss the BC days (Before Covid). Even though I have been in Atlanta for 20 years, I am forever in love with Downtown and Midtown. If we’re looking for drinks and music, then Peter Street is a popular go-to area. We could also take the underused streetcar to Auburn Ave for some great eats, music, art and a bit of history. We would have to stop by Escobar or No Mas Cantina. We can venture to West Midtown and checkout Twisted Soul. Later in the week we can leave the busy epicenter of Atlanta and check out the Perimeter/Dunwoody/Brookhaven area that has more food options and if its in the Summer we are sure to find a pop up or festival.
Who else deserves some credit and recognition?
Being in the fashion and beauty industry I have worked with soooo many people like Tisa Edge (being styled in the picture) and photographers like BG Promotions and Media who took the picture. First I want to thank my truly dedicated followers and customers across Facebook and Instagram. I also want to thank all of my friends especially my business besties who are always providing encouraging words. All of the make up artists, models, fellow entrepreneurs and experts in the business world also deserve a huge shout out.