We had the good fortune of connecting with Jasmin Forts and we’ve shared our conversation below.
Hi Jasmin, we’d love to hear more about how you thought about starting your own business?
Simply answering the need to being what I needed when I started my career. I thought about the experience of starting my career in Corporate settings not have access to others shared how they managed career development or growth. Additionally, being a Black woman, I did not see myself in others in Leadership positions or staying in workplaces to help shape workplace culture. After growing my professional development and career to certain level, I knew I wanted to give access to resources or coaching that spoke to that unique need. Being true to myself and my story, I have been able to build a business that helps and feeds purpose in my life.
Alright, so let’s move onto what keeps you busy professionally?
I currently work in HR Leadership for an organization I’d admired from afar. I’ve built my career through the power of mentorship and relationship. When I look back, I am amazed by the tenacity and vulnerability I allowed myself to have in Corporate settings to grow myself authentically. I remember feeling so marginalized and slightly isolated because alot of times I was the only person of color in the majority of my experiences. Instead of seeing it as an obstacle I took notes. I saw the opportunity to make relationships and learn from others that I would otherwise not have access too. I made sure to make self-care a priority as I worked in these spaces as a necessity to stay true to myself. All of this given way to a space of being able to land a Director role in an amazing organization. Their values match mine and the leadership philosophy is one I thrive under. Being able to put into practice what I value and integrate my authentic self in my Corporate career, I have built a business lifting the veil for other women like myself. I literally weave in best practices from HR and other practices specific to the cultural nuances in being a Black Woman in building a career in Corporate America.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
We’d have to visit Fletcher’s Place at the South Dekalb Mall. The best chicken wings and pizza and such a great dive to hang out and get the real vibe of Atlanta. Most of my meals through the week are meatless so we’d have to visit Viva La Vegan because I love their burgers and fries too. I like to stay outdoors and chill so we’d probably post up at The Battery for drinks and sit out to talk about our week and catch up. Also, I visit Sope Creek frequently to hike and sit by the water. It’s a great getaway and close enough so I don’t have to get in traffic. Last, I love camicakes. Love everything in that place. My favorite location is the Smyrna one because of the ice cream choices and being able to walk around the plaza. I’m real chill… we’d probably spend most of our time on my covered deck playing cards and sipping wine.
Who else deserves some credit and recognition?
I’d like to shout out my husband, Ricardo and Grandmother, Beverly. Although it sounds cliche’- he is my best friend and sounding board. My Grandmother has been a constant force of support and unwavering love for me since birth. I owe my growth and my wholeness to their ability to call out my bull but cover me when I needed. Blossoming into a space where you can pour into others requires being full of gifts and talents. I came into this space because of their active participation in my life and edifying my dreams. Now, after building a career I love, a consulting business and writing a book, I see how their love cocooned me and has given the opportunity to share light with others. Their love and honesty has kept me. Thank you Ricardo and Grandma, I could never repay you for what you have been in my life but I’ll spend my life trying.
Raquita Weathers of BellePhotography
Nominate someone: ShoutoutAtlanta is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.