We had the good fortune of connecting with Dana Yarn and we’ve shared our conversation below.

Hi Dana, can you walk us through the thought-process of starting your business?
I needed freedom and more balance. I know that sounds crazy because starting your own business typically can overtake your life especially at first but I had a plan. I was working long commission only hours in corporate fitness and I got pregnant with my third child and knew I could not keep up with the endless unpaid meetings, consultations, and working holidays that was required of me as my family expanded. I wanted to take what I loved about helping people get healthy and start my own business while leaving behind the stressful corporate demands I was under.

What should our readers know about your business?
I own a fitness boutique in the northern suburbs of Atlanta offering Pilates, Yoga, Barre, functional training, massage, health/nutrition coaching. I am proud of the community of people we have built, our members truly are a huge part of each other’s lives and support each other in every way. We have all ages and demographics including professional NFL players, company ballet dancers, executives, stay at home moms, seniors, and everyone in between. We offer a vast variety of workouts promoting client retention and the quality of instructors we have is truly top notch. Several of our team members have been business owners in the past and take pride in continuing education.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
The studio is close to Lake Lanier, I would take my friend to a paddle board yoga class on the lake, and eat at one of the lakeside restaurants like Fish Tails or Pig Tails. There is a new local winery- Cloudland Winery with live music and you can snack and sip in the vineyards. We could hit up a locally owned restaurants like Rico’s World Kitchen for amazing food, Local Station for craft cocktails or Rushing Trading company for coffee and great food. During the summer there are events at several small towns within 20 minutes of the studio including Lawrenceville, Sugar Hill, Suwanee, or Braselton.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
My former business partner Shelly Niekamp who started the business with me as 50/50 partner made the experience exciting and fun. She taught me how to calculate risk, and to not sweat the small stuff. We both had large families so that common understanding and unpredictability that comes with having children was not a bother to either of us, we just kept pushing forward. I would have never been able to do this without her.

Website: www.lifemovesstudio.com

Instagram: @lifemoves_lady

Linkedin: Dana Yarn

Twitter: @eatforresults

Facebook: @lifemovesstudio

Image Credits
@liviegeephotography @crystalbarbeephotography

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