We had the good fortune of connecting with Cassandra Pitchford and we’ve shared our conversation below.
Hi Cassandra, what’s the end goal, career-wise?
I am very big on self-care. I know a lot of women in the African American community, can get so caught up caring for everyone. That they forget to prioritize themselves. My goal at the end of the day is to remind the women that look like me to prioritize self-care.
Let’s talk shop? Tell us more about your career, what can you share with our community?
I’m that friend that people come to for advice or a pep talk. I’m pretty upfront, honest, and have a way of getting people back on track. After giving a friend some life advice she made the comment, “You should really charge me for your time.” I thought about how many other people need someone like this in their life. Next thing you know Cassie’s World was born. I started my podcast in my car in 2019 on the way to work one morning, and I’ve been recording ever since. My goal for Cassie’s World has always been to promote self-care. Since starting the podcast, I’ve started a self-care company, Relaxants Candle Co. Relaxants Candle Co. offers handmade products such as candles, body butters, aroma sprays, and wax melts. Creating these brands have not been a walk in the park, but it has been worth it. Knowing that I am helping someone along their self-care journey is truly rewarding.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I live in a small town so it’s not much to do. Some of my favorite places are Gracie’s Rooftop Bar, The Pond, Rock N Roll Sushi, and Rigby.
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I would like shoutout my tribe. My husband, our children, my parents, my siblings, and close friends, They are my inspiration, and my motivation. When things get rough or I find myself losing focus, they will get me back on track.
Linkedin: Cassandra Pitchford
Other: Candle Site www.relaxantscandles.com IG@relaxantscandleco Facebook@RelaxantsCandleCo
Logo created by Ciara Pitchford of Dezign Hut