We had the good fortune of connecting with Casandra Stewart and we’ve shared our conversation below.
Hi Casandra, what was your thought process behind starting your own business?
I wanted to start my design business to build a bridge between a beautiful brand and the strategy it takes to reach your ideal audience! I saw a lack in the industry while new businesses were booming in 2020- so many people were quickly designing something without truly understanding brand development and the crucial internal steps to actually attract paying customers.
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
I offer brand development and web design services to female entrepreneurs looking to discover what makes them unique in their industry, and how to attract their ideal audience. I focus on the strategic and psychological approach to ensure there’s intention and purpose behind every brand developed.
My goal is to show my clients and community that branding is so much more than a pretty design!
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
I haven’t been to Atlanta yet, but I’d love to visit the city to visit the amazing networking events!
Who else deserves some credit and recognition?
First and foremost, God has carried me through an amazing journey! I am here and experience success thanks to the most high.
I couldn’t have gotten to where I am without meeting amazing people along the way as well! Jessica, an entrepreneur from my town, was the first to truly open my eyes to more than small town living and selling. She pushed me to research and learn more about becoming a business owner, and without that, I could have been in a completely different situation! I’ve also came across amazing business owners and coaches online that drive me daily, and have became amazing friends and inspiration.
Lastly, I have an amazing family, boyfriend and friends who support me daily, push me to go for what I want, and believe in my crazy ideas! I have amazing support system and amazing people I will forever be in debt to.