We had the good fortune of connecting with Sarah Price and we’ve shared our conversation below.
Hi Sarah, what is the most important factor behind your success?
In a word: authenticity. I’m in the business of helping people become more and more authentic versions of themselves. In order to do that I have to make sure my messaging – the brand in its entirety, and everything I push out feels aligned and honest. Authenticity is also how I’ve built my business into the successful coaching practice it is today. My first real turmoil in starting and advertising this work was with the entire industry – “coach”? “Coaching?” Ugh – I hated every bit of it. But there wasn’t anything else to call myself. As my practice grew I’d see local clients out in the world and they’d say “Hey that’s my life coach!” so I had to start getting used to it – but that really set the tone for ME needing to ensure that everything I said and did to share and promote my work was aligned, authentic, and true.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
Neon Cardigan is a conscious coaching practice. I support my clients in areas of personal and professional wellness. I work with teams to help them uncover and support a genuinely healthy workplace culture. I define culture as “what it feels like to be at work” – meaning leadership can buy and build all the programs in the world but if the people aren’t empowered to show up and shine authentically, none of that matters. My background in marketing and business building mean I can help solopreneurs and teams alike in growing any new business. From branding and marketing to how to be a good leader and leading with your strengths, I coach people every day on how to be better and better and better grown-ass adults. Part grounded and practical, part intangible and energetic, this work brings spirit and body together to make sure whatever you’re doing here on earth is intentional and aligned with your strengths, ease, and truth.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Right now we are being asked to narrow our focus and see the world (energetically and physically in new ways). My whole world and all the fun I have with people I love is about connection and nature. Let’s assume everyone in this scenario is known to be healthy, chances are good we’d spend time at my home. The 2020 pandemic has meant quality time and building quality of life measures in and around our home. We’re gardening, we’re having fires and night, and we’re playing all together as a family in the pool (#thatabovegroundpoollife). With anyone I’m seeing right now, it’s about cooking and enjoying food from our garden and a few choice restaurants. We’d order from Little Bear and Staple House and eat those amazing meals on our deck. We’d have as many local ingredients and convections on hand from Hell Yeah! Gluten Free and Evergreen Bakery and Butcher as we possibly could. And we’d talk and listen and celebrate a safe way to share energy.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
Honestly, the work I do is about authenticity at work, working with ease, and living a balanced life. My personal awareness of the importance of all this came from a group I worked for where all of that was smoke, mirrors, and total bullshit. I’d have to thank them for showing me all the wrong ways to care for, empower, and support people. Learning SO thoroughly what I didn’t want was key in uncovering what I did want and planted all the seeds for this work.
Katie Lynn and Laura Grace of Mushaboom Studios