We had the good fortune of connecting with Lillie Mae SENOJ (Jones) and we’ve shared our conversation below.

Hi Lillie Mae, what was your thought process behind starting your own business?
I decided to start my own business because I realized I had a very diverse skill-set. My academic experience began in nursing and respiratory therapy. After the loss of my father, the summer before my sophomore year, I decided that I wanted to do more targeted work that focused on systemic issues which would help masses of people and that is what pushed me into the field of criminal justice and sociology. As I continued to work through my academic career and my post-graduate professional career I found that not only did I have a great deal of formal training, but I also had experiential training in a wide array of disciplines. With this I decided that I would expand my consulting firm, which was solely for created to support 1st generation college students with career readiness and academic advisement, to a global business consulting firm which focused heavily on strategic planning and non-profit development. This is definitely the condensed version of the cultivation of SENOJ Consulting Xpress, Inc.

What should our readers know about your business?
So, my business is a little bit different because it is a tripod, a collective, if you will. What started out as SENOJ Consulting has now grown into Lillie Mae – The Collective. This tripod consists of a business, civic and social arm. SENOJ Consulting is the business arm. This is the firm which focuses heavily on strategic planning with an emphasis in truly mirroring in on a good SWOT analysis. The civic arm is all about community organizing and public education, which keys in on behavioral health, social justice and human services. Human Services is a broad discipline, however I enjoy supporting and advocating for vulnerable and hidden populations and supporting them with obtaining the necessary supports/solutions for their targeted needs. And finally the social arm which is comprised of a couple of things. First and foremost I am a media correspondent. Now, this means something different to me because I enjoy going to events and covering the “process” of the event and not just the “who’ is at the event. Additionally, I am the CEO of ID 104 Radio, which is a community-friendly station, which serves to provide a platform for individuals who are interested in the field of radio and broadcasting and needs training and development. We support all independent artists, start-up creatives and other media personalities/platforms. Lillie Mae – The Collective is a purpose-driven entity.

I got to where I am in the business by being who I am. I have always been extroverted, congenial, analytical, logical and practical. Additionally, I have a very diverse background, socially, professionally, academically, and spiritually. Each of these constructs are the reason I am where I am today and are the same things that will propel me to where I am destined to be.

This has not been an easy Journey. Every day I am up against adversity. The majority of the adversity is because I live in reality and much of what we see today is a false reality. I have learned that I have to continue to speak truth to life no matter how unpopular it is because I cannot write anybody’s ticket to heaven or hell, that is up to them. I can only be responsible for what I put into the world and make certain it is done in decency and in order.

The lessons I have learned along the way are too numerous to name however the major lesson that I have learned is “Do not expect reciprocity: Give cheerfully and responsibly”.

I would like for the world to know that Lillie Mae – The Collective is a brand built on the foundation of integrity, family and self-sufficiency. As far as my story is concerned, I have been through the fire, and just like Shadrach Meshach and Abednego, I did come out scorched. I carry the spirit of a risen Saviour everywhere I go and because of that I have been, and will always, be blessed. If you want to know my story, ask me, because nobody can tell it like I can. Well, except for my mother.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
A week long trip. Honestly, we would leave Atlanta. We would venture to Birmingham, Alabama and then to Tampa, Florida, then we would head up to Memphis, TN and truly spend time exploring the culture in the different areas.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I would like to dedicate my shout-out feature to my late father Mr. Roy Linwood “Bo” Jones and my mother Mrs. Betty Lou Jones, and the remainder of my immediate family, my most intimate circle of friends, and my significant other (who has truly come into my current to support me in preparation for the next level and provide more objectivity to my overall brand). Additionally, I would like to shout out the CEO of Sky IV Records, Mr. Frank Mosley, III for granting me an opportunity to embark upon an executive venture I never dreamed of, and truly seeing the fruits of my labor. These are the individuals who have greatly impacted my beginning, my current and I know they will impact my future.

Website: www.skyivrecords.net/the-collective

Instagram: www.instagram.com/senojconsultingxpress

Linkedin: https://www.linkedin.com/in/lilliemaethecollective/

Twitter: www.twitter.com/senojconsulting

Facebook: https://www.facebook.com/lilliemaethecollective

Youtube: https://www.youtube.com/c/LillieMaeSENOJBrownMermaidCollective/

Image Credits
The final photo is with WRIC-8 in Virginia. She is a news anchor. Proto Credits: Greg Hall Photography, Ty Nicole Images and Lyfe Through Lenz Photography

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