We had the good fortune of connecting with Javonne Ladonna and we’ve shared our conversation below.
Hi Javonne, what role has risk played in your life or career?
I think that risk taking is important in life, I feel that it can be very impactful towards growth, especially if that means walking out on faith and trusting God to lead you the rest of the way. Last year I decided to quit my job after having a long talk with God, with his permission I decided to walk out on faith and pursue entrepreneurship full-time, all in all it was one of the best decisions I’ve made for myself. I lived minimally since I was living off savings, which was an experience in itself, it made me even more resourceful and appreciative. I directed the same 40 hours that would go into my 9-5 into my businesses, focusing on what I could do now that I had the time. I can’t say in turn that the decision was financially favorable, but I took so much from the experience and I am so grateful that I did it. I came back with an even clearer vision for what I wanted to do with my businesses. God made sure that I was protected and that I had everything that I needed. I would encourage anyone, especially creatives to walk out on faith when the time is right and take that risk that will take them to the next level. You never know where you’ll end up or what you will gain.
Alright, so let’s move onto what keeps you busy professionally?
I am a fashion designer, creative stylist and director. I design clothing for my brand ZIPPED A RECONSTRUCTION LINE which is a reconstructed unisex apparel line offering exclusive clothing known to stand out. I am very proud of my art and my brand. As we relaunch the line at the end of the summer I am excited to be dedicated to both genders. I started off with the idea for my business about three years ago right after I decided that college was no longer serving me. After withdrawing from my classes I started gathering inventory and creating a business plan. Originally, the overall goal of the brand was to reconstruct secondhand clothing turning it into art, however, at that time I was not so confident in my art so when I launched I mostly sold the pieces in original format. As I ran my business this way for a little over a year I decided that it was no longer serving me and I wanted to be more true to myself and my art. I decided to take a different direction with my brand in late 2020, shifting to reconstructed clothing only. The journey was not an easy one, I am still learning and still growing with my brand, I constantly have to remind myself of the end goal. It takes a lot of perseverance to become successful, especially when building things from the ground up. I think it’s important to pursue something that you really love and enjoy doing in this life, because you won’t be motivated and inspired every single day, but if you really love what it is that you’re doing it will be worth it. Consistency and dedication are truly key.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
If my best friend were visiting the city for the first time ever I would want them to get the truest city experience. I would likely take them to do things that inspire me. I love visiting art museums, especially when there are black artists on display. Although I try not to look too much into materialistic inspiration I would be lying if I said, the finer things did not inspire me. Next I would take them shopping just exposing them to the atmosphere. In regards to food I would likely take them to get vegan soul food, as a vegetarian, I am always astounded when I find plant based options that taste like the real thing, plus it being flavored and seasoned is always a plus. I love ending the nights off on a chill note especially when I am not focused on work, therefore I would likely like to go to a really chill rooftop bar that plays the classics, like Toni Braxton, Luther Vandross and Anita Baker, we would finish the night with a glass of wine and possibly hookah. Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I give all praise and glory to God for bringing me to where I am today. My family, partner and friends are all so supportive. I think it’s very important to surround yourself with people who will encourage and support your dreams and goals.
Instagram: @zippedreconstruction @Javonneladonna
Facebook: Zipped A Reconstruction Line