We had the good fortune of connecting with Christopher Lucas and we’ve shared our conversation below.
Hi Christopher, we’d love to hear more about how you thought about starting your own business?
The thought process behind creating G.P.P. Lifestyle (Grind, Pray, Progress)
It all started with three words. Grind, Pray, and Progress! I would randomly say this phrase while recording songs in reflection to how I see life. I believe “If you grind while praying you will see progress in the process.” I always knew it was deeper than a phrase therefore I came up with “G.P.P. Lifestyle” because it really is a way of life, a lifestyle.
Furthermore, I took my message further and started printing on merchandise. Initially, I only had merchandise for myself to promote my message at events, shows, and performances. I didn’t have enough funds to consistently print merchandise to be sold to consumers. I would soon turn G.P.P. Lifestyle into a company/brand.
G.P.P. Lifestyle isn’t just a clothing brand. Our intentions are to enlighten, motivate, and inspire growth. Furthermore, I decided to keep the business family-oriented and appointed my cousin as co-owner of the company. We don’t have many entrepreneurs in our family. This is a great opportunity to influence our siblings and family members to explore the world of entrepreneurship. Generational wealth is another important factor in the process along side generating multiple streams of income. WE SET GOALS, TAKE ACTION, AND EXECUTE THE MISSION!
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
I started writing rhymes in my adolescent years. I can vividly remember attending middle school writing rhymes in class after my school work was completed. I would write these rhymes in my composition book without an instrumental then go home and search youtube or soundclick for instrumentals that would match my delivery.
I started recording with local acts in the city trying to showcase my talent. Throughout the process of recording music, close peers would hear some of my work and want to help promote it. They would take songs and play them around their friends and family acknowledging the fact I was their friend. I would also do the same as my friends did with my family and other friends as well. Then one day I got the opportunity to perform!
One of my closest peers father was throwing a teen bash for the community at the local fairgrounds. He had previously heard my homie playing some of my music so he was familiar with songs I played him. My father knew him as well so that made it even better. My dad went to his store and talked to him personally, and he thought it would be a great idea! Just like that, I gained myself a performance opportunity. I was only in eighth grade. I killed the show! The best feeling after was how people looked at me in the city after that. I was one of the ones to watch.
I came up inspired by different artists of the time. Lil Wayne, Bow-Wow, T.I., Young Jeezy, Gucci Mane, Young Dro, etc… Basically the music that my dad, uncles, and older cousins would listen to around me. When my mom’s younger sister would come home from college, I’d hold her CD booklet hostage and listen to every piece of music she had. Whether it was rap/hip-hop or 90s / current r&b. I’d sit and listen for hours.
My aunt influenced me in a way that she may never know. She was in college at the time. When we finally went to her apartment her walls were decorated with CD artwork from her favorite albums. I remember seeing artist like: Usher, Destiny’s Child, Lil John & The Eastside Boyz, Donell Jones, Sean Paul, Jon B., Brandy, Ginuwine, T.I., Young Jeezy, Lil Wayne, Jagged Edge, Omarion, Marques Houston, etc… She listened to many artist showing her versatility as a listener. I admired that.
My parents both love music. My mom had a smoother taste than my father. She and her sisters listened to a lot 90s r&b. That’s where I found my love for r&b and softer styles of music. My mom’s mother listened to a lot of gospel music. She made sure my sister and I were familiar with different gospel artists as well. Kirk Franklin, Donnie McClurkin, Yolanda Adams, and The Williams Brothers are just a few artists we would hear.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Honestly, I’m still finding/looking for more places to go. I moved to Atlanta back in 2019. I have been to a few places since I relocated, but not too many. I’m not really a club type of person, more so activity based. Ponce City market is cool. Especially on the roof top at night time. Atlantic Station is a pretty chill vibe as well. There are many restaurants to choose from. Especially in midtown. Buckhead has a few clubs/lounges that are nice. Everyone loves Lenox Mall and Saks Fifth. That area is one of the cities main attraction. Then there is the iconic Magic City if you’re into those type of vibes. Honestly, it depends on the vibe you looking for. Atlanta has a little of all.
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
First and foremost shoutout to GOD. Nothing is possible without GOD.
Second, Lacoria Ray, my mother and Christopher Lucas Sr., my father.
Sytavious Brown, my cousin who is like a brother and co-owner of G.P.P. Lifestyle.
My family, friends, entire support system, home-town (Cordele, GA) and last but not least MYSELF!
Instagram: @gpplifestyle (business) / @ckdalegend (personal) / @dudedynamik (co-owner of G.P.P. Lifestyle)
Twitter: @gpplifestyle (business) / @ckdalegend (personal) / @dudedynamik (co-owner of G.P.P. Lifestyle)