We had the good fortune of connecting with Adam Goldberg and we’ve shared our conversation below.
Hi Adam, what was your thought process behind starting your own business?
Photography had always been a passion and hobby of mine. I was fortunate to have jobs where I traveled a lot so I brought my camera with me all the time to capture all of the places I visited whether it be architectural wonders in a city, the hotel I was staying at, or a beautiful landscape. After changing corporate jobs a number of times in a short period of time, I decided that it was time to pursue my passion of photography full-time. I enjoyed architecture and design so this was going to be the focus of my photography career. I knew that it would be a challenge to leave a stable corporate job, but I also knew that all of the experiences I had up to that point would ensure that I would be successful in starting my own photography business.
Let’s talk shop? Tell us more about your career, what can you share with our community?
My journey to becoming an architectural photographer and an FAA licensed drone pilot has been a long and difficult journey. I learned many lessons from my time with the Department of Defense and Deloitte Consulting, as well as my Master’s in Business Administration that have helped guide me along the way. Additionally, it is these experiences that lead me to my career in photography. It is from this travel that I decided to launch my photography career with a focus on interior and exterior spaces. I love how photography is the perfect mixture of science, art, and creativity. Starting one’s own business is extremely challenging. From building a client base to obtaining the necessary equipment, as well as learning new skills and techniques, being a full-time photographer is a constant process of growing and learning. Not only on the business side, but when shooting each individual space as each shoot is different from the last. From lighting to composition, each individual photograph requires patience and leveraging all of the experiences that have come before to decide how to best capture the space.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
Atlanta is such a wonderful and diverse city that we are fortunate to have many places to take visitors. I would probably start down at Olympic Centennial Park to showcase Atlanta’s history as an Olympic City. If the guest is a football fan, then a stop at the College Football Hall of Fame would make sense – if not, the World of Coca Cola or the Georgia Aquarium would be excellent spots to visit. Then I would probably show them around some of the neighborhoods, maybe Ponce City Market and the Beltline for lunch followed by exploring the shops of Little Five Points. A trip to Atlanta isn’t complete without visiting Piedmont Park too! For food, I would ensure that we explored all the culinary cuisines along Buford Highway. Lastly, I’d want to take them up to the North Georgia mountains to see some beautiful vistas and stunning waterfalls.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
There are a number of people who have been instrumental in my success as a photographer. The first would be my family – Lindsey Goldberg and Jennifer Kahnweiler in particular. I wouldn’t have been able to start my career in photography, let alone be successful without their support and encouragement. Additionally, I have been fortunate to have a number of mentors who have given me experiences and insight that have allowed me to grow into the professional that I am. They are Rion Rizzo of Creative Sources Photography and Joe Roybal of Joseph Roybal Photography.
Other: I also have a podcast where I talk about all things photography. It can be found on YouTube at https://www.youtube.com/channel/UCL0M_mz3jrmtYwhev8ACb7Q and iTunes at https://podcasts.apple.com/us/podcast/in-focus/id1514709933