We had the good fortune of connecting with Jennifer Morse and we’ve shared our conversation below.

Hi Jennifer, what role has risk played in your life or career?
I believe that taking risks is essential for growth, both personally and professionally. To me, risk isn’t about being reckless, it’s about making calculated decisions when there’s an opportunity to learn, innovate, or move closer to a goal. Throughout my life and career, the biggest turning points have come from stepping outside my comfort zone.

For example, there is almost no greater risk than starting your own business. You can never be completely sure of the outcome, whether it’s truly the right time, or even if you’re fully prepared to handle the challenges that come your way. In fact, the more you learn about entrepreneurship, the more you realize how unpredictable and demanding it can be.

But the reward of taking that risk is unmatched: seeing the product or service you envisioned come to life, experiencing the impact it has on your customers, and watching your ideas turn into something tangible and valuable. The satisfaction of happy clients and the limitless potential for growth and innovation make the risk not only worthwhile, but truly fulfilling

Taking risks has taught me resilience, adaptability, and the importance of trusting my instincts. Even when things didn’t go as planned, I learned valuable lessons that shaped who I am today.

In short, I see risk as a necessary part of achieving meaningful progress. It’s where true growth happens

What should our readers know about your business?
Jay Leigh Studios is a boutique design firm specializing in commercial, residential, and hospitality spaces. We deliver personalized, top quality designs to fit any space. At Jay Leigh Studios, we believe every space should reflect the soul of the people who live, work, or gather there. We stand out by combining personalized service with innovative design, turning ordinary spaces into extraordinary experiences that truly feel like you.

As I mentioned earlier, starting your own business is never easy, there are always bumps along the way. But the key is to keep pushing forward. No matter how hard it gets, giving up is not an option.

It’s also important to recognize that there’s a difference between giving up and resetting. Running a business requires wisdom and humility. Sometimes that means pausing, refreshing, resetting, and starting again…and that’s okay.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
Honestly, there are so many great places to choose from that I can’t say exactly where I’d take my friend. But I definitely love areas with multiple activities — good food, cocktails, shopping, and a fun atmosphere. I especially enjoy historic spots and trying new things, so I’d probably choose somewhere I haven’t even been yet but have always wanted to explore. That way, it would be a new and authentic experience for both of us!

Who else deserves some credit and recognition?
I honestly dedicate this shoutout to all of my true supporters. My success would be nothing without you. From referrals, to traveling with me, to rolling up your sleeves and lending actual physical help — every single act of support has meant the world. To those who have been with me since day one, I owe you a true and deep dedication. Thank you for believing in me and for standing by my side through every step of this journey.

Website: https://www.jayleighstudios.com

Instagram: @jayleighstudios

Image Credits
Photographers:
LeuxLens Media
Alice Joint Pixels
Head Shot Studio

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