We had the good fortune of connecting with Tyra Mills and we’ve shared our conversation below.
Hi Tyra, what led you to pursuing a creative path professionally?
I pursued a creative career because I’ve been a creative for as long as I can remember. I picked up my first camera when I was 12. Before that, I would steal photo albums and make collages of my family. I also drew a lot and wrote poems when I was a kid. I’ve always found ways to express myself creatively so it just makes sense for my career path to reflect that.
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
So I started my Youtube back in college when I started my first set of locs. I was inconsistent and my channel lacked cohesiveness. I managed to get about 10k views on that channel before I deleted it. I decided to try again in 2018. I worked harder, was more consistent, and had much better quality. I invested in my equipment and really put my all into my videos. Slowly but surely, people started finding my videos. I started getting comments saying my videos were helpful, or that I was funny and that they liked what I was doing. This fueled me. Today my channel has almost 3k subscribers and I’ve accumulated over 130,000 views. This is with no promo. No ads. No help. Just me putting my content on the internet and people finding it. I still have a very long way to go, but that is what I’m most proud of today. I’m also proud of my photography business. I do not do my due diligence in promoting my work at all, but somehow people still book me (lol). And I’m appreciative of that. None of it has been easy. I’ve made mistakes and have had many hiccups. But I also have learned how to just lock in and do the work. Because of all I’ve learned from doing YouTube and photography on the side, I’m also able to use these skills in corporate America. It’s a win, win. Eventually, I’ll be able to eat off of three streams of income while doing what I love… and that is the ultimate goal.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
The High Museum is one of my favorite spots in the city. Before Covid, I worked in Midtown and that whole area in general is pretty cool. Little Five Points, Marietta Square and Cumberland mall are all also cool places to go. To me, the true gems of Atlanta are the community organized art shows and concerts though.
Who else deserves some credit and recognition?
Firstly, I wouldn’t be who I am without my family. My parents and my sister have always been supportive of my crazy creative endeavors and they have really shaped me into who I am today. I also have the most supportive friends in the world. I’m blessed to be apart of a community of women who uplift , encourage, and cheer me on without me even having to ask. They are my sisters for life. Lastly, my boyfriend has been nothing but supportive since the day we met. When I want to give up, he pushes me forward. He’s always willing to be a helping hand. It’s a beautiful thing and I couldn’t ask for a better partner.