We had the good fortune of connecting with Tasha Bethea and we’ve shared our conversation below.
Hi Tasha, is there something that you feel is most responsible for your success?
The most important factor behind my success has to be remaining focused. There are so many distractions in the world and some times its far more entertaining than what I am doing, so its easy to get side tracked. We live in a world now where people want to see instant results! The best way to get the quickest results is by staying focused on one thing. You have to focus your brand on something that people will understand and continue to build from there. It is better to be a master of one than a jack of all trades. . For example, when I ran track in college, I competed in almost 4 or 5 events each meet. I loved that I was able to score points in multiple events. Until one day, my events were overlapping and I had no rest time in between each event. There is no way you can be in two places at once so you have to decide. This happened to me quite often. Eventually I chose to focus on one event and began excelling. It was my least favorite but it was something I was good at. I have multiple talents, staying focused on just one can be extremely difficult. But then I sit back and remember how young I am and that I would not be able to put the same effort into 5 different talents like I could if I did one at a time. This was definitely a tough pill to swallow.
Alright, so let’s move onto what keeps you busy professionally?
Starting a career in TV was not in my plan. Over the past year, I have made a few TV appearances on daytime TV (Mel Robbins Show) and even a reality dating show, but it never crossed my mind that I could host my own show. I always saw TV or radio as a back up plan, if I was really struggling to get my singing/songwriting career off the ground. I still love creating music because it is the way I express myself but I needed a break. I think the stress of COVID-19 put a block on my creative process. I was writing songs but they were boring and repetitive. I get inspiration for my music from real life experiences. Since everyone was on lockdown, it changed everything. Going to target everyday, was not exciting enough for me to write a song about it. As things start to open back up, I’m sure I will get inspiration again. Once I landed a job at Video City TV in New York, it was easier to focus on my new career in television. Video City is a platform for emerging and upcoming artist to showcase their talent. We invite artists on our show for an interview and to air their music videos to our audience of 4 million people. I love that I am able to help other artist expand their audience. I know what its like to wait on your moment to be heard. It is so exciting to be in a position where I am able to help artist get one step closer to that moment.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
When visiting Atlanta, I always go to cascade. I am not the best skater but it is still a good time. Who else deserves some credit and recognition?
I am extremely grateful for every person I have met throughout my career.! I would like to start off by thanking God for blessing me with these opportunities and my talents. A big thank you to my family for supporting me! Shoutout to Ray for putting this interview together. Shoutout to my team at Video City TV!
Jay Martin @jmartinweddings_and_events JV Warren @jv_warren Will @willsinmotion