We had the good fortune of connecting with Sabrina Evans and we’ve shared our conversation below.
Hi Sabrina, we’d love to hear more about how you thought about starting your own business?
It was around April 26, 2016, that I got terminated from my 9-5 and had no alternative route to make any additional income. I would send out resumes, and no one returned any calls. So I decided to erase all fears step out of my comfort zone, and build the life I deserved and would love. It was through this experience that I started my Graphic Design and Branding Agency Creative Ink Studio, and later on, renamed the Content Bae after niching down to Beauty Brands. I wanted to help bosses start, build and grow their brand without the struggles that I had a roadmap to financial freedom that I still carry out to this day.
Let’s talk shop? Tell us more about your career, what can you share with our community?
I am most proud of the women I have helped, not only through designs but by allowing them to build a foundation that would only lead to growth. I got to this stage through hard work and determination, there were days when it got really hard and I wanted to give up as I couldn’t see the light at the end of the tunnel. Through faith and the help of my support system, I was able to pull through and not only that but be able to help others do the same. I learnt the value of self-care as an entrepreneur, the value of branding and the importance of investing in myself and my business. Being an entrepreneur is never an easy role, especially while going to college, I had to learn time management and multitasking skills beyond my wildest dreams in order to keep the dream alive. I have failed many times and have won more times than I could count so the reward of working hard is totally worth it!
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
Fatima Barnes, a client of mine who became a good friend. We started working together in 2020 and we just clicked she has constantly motivated and helped me in ways that I couldn’t even imagine was possible. She has changed the game by helping Beauty Bosses build a foundation through transforming their brands to Premium Brand status.