We had the good fortune of connecting with Nikki Venus and we’ve shared our conversation below.
Hi Nikki, can you walk us through the thought-process of starting your business?
I have always been passionate about fashion, but I got my start when I launched my online boutique years ago. This is when I began doing personal styling which led me to eventually create a new business venture with a completely unique concept to what I saw in the industry – a complete 360-style experience of custom closet design, closet organization, and most importantly, style coaching.
The experience from branching out into this concept gave me the idea to create a program for personal stylists and style coaches which became Style Coach Academy™. Style Coach Academy™ came into fruition because I did not want other personal stylists or style coaches to experience the growing pains I did. It took a lot of trial and error and endless nights of research when I started as a Style Coach, but with persistence, I have been able to combine strategies from my previous endeavors as a Business Risk Manager in the finance industry. The fashion and style business is not the most open and welcoming field of work. The unfortunate truth is that it’s hard to find reliable sources of guidance to get the inside scoop into succeeding as a personal stylist or style coach.
I wanted to build a platform and a community that supported this very profitable, yet competitive field and I had never seen such a concept before. I wanted to launch the Style Coach Academy™ program to provide mentorship to personal stylists and style coaches with defined DO’s and DON’Ts that I learned the hard way. This program covers everything you need to know to make it long-term as a personal stylist or style coach. Style Coach Academy™ is now expanding to become the holy grail of business development for personal stylists and style coaches with many exciting launches to come.
Alright, so what are you most proud of accomplishing and what would you tell someone who is starting out?
I would have to say what I am most proud of is my start as a style coach and the high-profile clientele I was able to nurture. I walked away from a 6-figure corporate career and after many months of grinding in and on my business, this accomplishment confirmed I was on the right path and pushed me to continue pursuing this field with confidence. It doesn’t get any more high-profile than the wife of the CEO of an NFL team. With this high-profile client in my roster, the referrals began flowing in. Despite the blessing of initial traction I got from some ideal clients, I still had many moments of self-doubt in which I questioned whether or not I should be putting my attention on getting a more traditional job. I wasn’t seeing growth as fast as I would have liked and fallen into the trap of self-doubt many times. What really helped me overcome the challenges of developing in the early stages of my business was my support system, my team – my husband, family, and business BFFs. I also greatly benefited from accepting that I was going to have to invest in myself and ask for help when I needed it. You cannot do everything on your own and you have to outsource the tasks that you’re not necessarily good at. Delegate and outsource anything that is not within your zone of genius to help you elevate your business faster. Something that I want people to know about me is that I’m passionate about teaching what I’ve learned because I’ve been in so many different positions and phases within this industry. I would want personal stylists and style coaches to know that as long as you bet on yourself, invest in yourself and put your best foot forward, you can do it. You have to believe in your concept, in your vision, and surround yourself with people that will support you and push you in the direction of your goals. You can achieve all of it and more.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
There are too many places to choose from! But some places I would make sure I visit are: – Ponce City Market for some outdoor events and rustic bar scenes. – Poor Little Calvin’s for the BEST Asian-infusion food out there. – Perimeter Mall for my girls that like to go shopping. – Atlantic Station for a wide variety of shopping and food options. Just make sure to get Kilwin’s Popcorn! It’s pricey but worth every cent. I go overboard and buy multiple bags when I’m there. It’s amazing.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I would definitely like to dedicate this to my husband, Charles Venus who has helped me so much throughout the years and provides me with unwavering support as well as my business BFFs which are Kevin-Marie Davis and Shamia Davis for their consistency, reliability, and friendship.
All pictures with tan blazer are credit to @dream_leansphotography