We had the good fortune of connecting with JoVon “Nubian” Henry and we’ve shared our conversation below.

Hi JoVon “Nubian”, we’d love to hear about how you approach risk and risk-taking
Everything is a risk! The goal is to understand the associated risk(s) as well as one’s risk tolerance level then proceed accordingly. This entire entrepreneurial experience requires a certain level of risk taking, regardless if it’s time, money, family &/or pride. For me, as an entrepreneur, taking the risks associated with creating a grassroots health, wellness, beauty and finance company, that has had its challenges, but has shown tremendous resilience over the past four years in growth and expansion, has been very rewarding. As I continue to learn and grow even more, I plan to continue to take calculated risks as I work to accomplish one goal to another.

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
GWE Corp, DBA Exotic Splash was established Feb, 2017 at the intersection of “A Rock” & “A Hard Place”, located in Atlanta, GA. GWE Corp is a Health, Wellness, Beauty and Finance Corporation consisting of (3) different subsidiaries specializing in providing a holistic approach to overall Wellness. The Exotic Splash division of the brand is our Rolling Store/ Mobile Juice Bar established as a means to provide fresh exotic and domestic produce, smoothies, cold-pressed juices and healthy treats to food desert communities in and around the Atlanta area. Since our inception we have participated in numerous private and community festivals and events throughout the southeast which led to the need to expand and upgrade to a larger Rolling Store and Truck in the Spring, 2018. Each year the goal is to grow the brand while staying true and consistent to our top priority – meeting you where you are on your health and wellness journey and providing an alternative perspective to your current reality for those that need it the most.

In 2019, we officially added Yoga, Reiki, Chakra Balancing and Guided Meditation Classes as an additional component to round out our Exotic Splash offerings to the community at Large. In addition to this, in 2019 our real estate division acquired 1.2 acres of farm land to expand our presence in the Sustainability Resources and Farming Market. Late Winter 2019 early Spring 2020 we launched a stronger online presence by ramping up the efforts with our online store and partnering with the Uber Eats platform to provide additional delivery services as a means to expand our reach to a broader consumer market while freeing up more time and space. Summer 2020 in the midst of the pandemic, like many other businesses we had to start thinking outside the box to stay relevant and in business, so we made the switch to increase our online training and consulting presence by ramping up our efforts to promoting our Exotic Splash 120 Health, Wellness, Beauty and Finance Consultation program. Through our diligent persistence and efforts in the 1st quarter of 2021 we were able to secure a corporate partnership with Emory Rehabilitation Facility offering quarterly adaptive Yoga classes to their brain, stroke and cancer survivor patients.

Fast forward to right now today. We are recognized by the SBA as a certified Woman Owned Small Business and have begun scratching the surface of competing in the governmental contracts and funding arena. For the next half of the year we plan to continue focusing our efforts on nurturing the current partnerships and relationships already in place while continuing to balance and grow the brand. The next level of elevation is here and starts by stepping out of the comfort zones of the current norm – scary but exciting nonetheless.

Nothing worth truly having will be smooth and/or easy to acquire and maintain – this part of the journey is no exception! I’ve faced numerous and countless challenges from building and permitting to lies and slander but none of that has stopped or deterred me from this journey. On the contrary, it has actually fueled my fire and passion. Everyday I show up intentionally present with my thoughts and actions regarding accomplishing the tasks for the day – to spread the infectious goodness of health and wellness with our products and services.

Many may say I have a very colorful professional and educational background, all of which I know has assisted me during this entrepreneurial season. Really briefly I have the most extensive tenure in the Insurance and Financial Services industry with over 15 years experience having worked on all sides of the spectrum from owning an independent insurance agency to corporate sales trainer. I’ve owned and operated a couple of restaurants and catering services in the city that expanded services to patrons throughout the southeast and midwest. I have an A.S.,Mortuary Science; B.S.,Management; M.A.,I/O Psychology; Licensed Insurance and Financial Services Advisor, Certified 500hr Yoga Teacher, along with several other business certifications to compliment my educational and professional portfolio.

As aforementioned, GWE, Corp is a health, wellness, beauty and finance corporation specializing in offering products and services to the community at large. GWE Corp., consists of (3) different subsidiaries specializing in providing a holistic approach to overall Health & Wellness. The Exotic Splash division, which is our Rolling Store/Mobile Juice & Fruit Bar, focuses on providing fresh exotic & domestic produce, cold-pressed juices, smoothies and meal plans to the community, namely food desert communities. In addition to that, Exotic Splash also offers health & wellness consultation programs, along with private, corporate and community Yoga classes. We feel we have begun carving out our space in the health and wellness marketplace by being well known for our progressive and holistic approach to wellness. Our infamous Wellness Shots kit, “The Splash Down” which consists of 4 individual shots designed to detox and cleanse your K,L,C – Kidney, Liver, & Colon which is the body’s natural filtration system, has really taken the community by storm. Our straight “Ginger” & “Phleghm Phlam Scram” shot has been affectionately named the “cure all” and is our top selling wellness combo which many have sworn by especially during this pandemic. Many have felt that the juices and wellness shots have increased energy, stamina and overall wellness. However, when the wellness shots and juices are coupled with our yoga program many have found it to be even more beneficial in providing greater balance and focus to their lives making it easier to get through each day. GWE, Corp. DBA Exotic Splash is very proud to be recognized by the SBA as a certified Women Owned Small Business (WOSB). This designation levels the playing field in the federal and government contracting space which allows our small business to compete with larger organizations to acquire federal and government contracts. Furthermore we are also proud of our company’s growth, tenacity and perseverance through all the challenges that have come across our path. While being most proud of us not stopping, giving up or allowing negative forces to deter or distract us from the mission of creating and sustaining our lane in the Health and Wellness marketplace; all of which sets the brand and its mission apart from the rest.

In summary, GWE, Corp., DBA Exotic Splash is an Atlanta Based health, wellness, beauty and finance lifestyle firm specializing in taking a holistic approach to balancing and living a healthy and productive life. Through the art and offering of all our products and services we believe the body, mind and spirit are holistically supported in a manner conducive for healthy growth and sustainability. In closing we’d like to leave your readers with this gem taken from the Bhagavad Gita which embodies the essence of our brand and mission, “ When you know the true nature of the material world your grief is destroyed; when you understand the true nature of the Spirit, bliss is acquired.” – (Hawley, 2011, p.115). Namaste Ase’

Hawley, J.(2011). The Bhagavad Gita: A Walkthrough for Westerners. (p.115)
New World Library.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
There’s so many things to do here in Atlanta the possibilities are endless. I would definitely start the day and week off with a Yoga and Juice Session from Exotic Splash. We’d visit different farmers markets around town to source items for our meals. Take a walk along the beltline and discover some of the many hidden gems the beltline has to offer, from Indian Street food to local Breweries offering up local craft beers and drinks. As night falls and the weekend approaches we would venture downtown Atlanta. The Downtown Atlanta nightlife is a memorable experience in and of itself, boasting some of the world’s most famous eateries, lounges, adult entertainment venues, eclectic art districts and just all around amazing people. Being an Atlanta native I consider Atlanta to be “the melting pot of chills and thrills”, it’s kinda corny but true. If time and energy permitted there are always amazing talents gracing the city, I’d be sure we checked out a concert at one of the amphitheaters in town. Lastly, of course we’d end the week the same way we started with a Yoga & Juice Session from Exotic Splash.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I want to dedicate my shoutout to my Family especially my children John & Amecha’ they are 2/3 of my “Why”. I am so inspired, encouraged and motivated by their energy and presence, they make me feel proud; they are truly my heaven sent guardian angels.

Website: www.iamexoticsplash.com

Instagram: iamexoticsplash

Twitter: The Exotic Splash

Facebook: ExoticsSplash

Youtube: Exotic Splash

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