We had the good fortune of connecting with JJ Matchett and we’ve shared our conversation below.
Hi JJ, every day, we about how much execution matters, but we think ideas matter as well. How did you come up with the idea for your business?
MACHETE began in 2015 with earrings I created on a whim using vintage acetates I found at an auction. Once selling the earrings, I realized the demand for acetate jewelry so went on to create my full label.
Before starting the company, I was a design enthusiast and vintage curator, always looking for beautiful designs that stand the test of time.
I created MACHETE to bring more premium & accessible accessories to the world. While the products have continued to evolve and expand since I first started, we will always create inspired, enduring, and mindful products.
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
Please tell us more about your art. We’d love to hear what sets you apart from others, what you are most proud of or excited about.
My art is a reflection of a lifetime spent collecting vintage and heirloom pieces, which inspired me to create accessories that blend timeless styles with modern sensibility. What sets MACHETE apart is our commitment to sustainability and craftsmanship. We use high-quality, natural, and renewable materials, ensuring that our accessories are not only stylish but also environmentally responsible. I’m particularly proud of my designs using fine Italian acetate and recycled metals, which aligns with our values of ethical production and sustainability. Seeing MACHETE designs featured in Vogue, and embraced by our loyal customers has been incredibly exciting and validating.
How did you get to where you are today professionally. Was it easy? If not, how did you overcome the challenges?
The journey to where I am today was not easy, but it has been immensely rewarding. When I founded MACHETE in 2015, I had a clear vision but faced numerous challenges, from sourcing sustainable materials to establishing an e-commerce experience that is as special as my designs. Overcoming these obstacles required perseverance, creativity, and a deep commitment to our values. Building a strong team that shares my passion and dedication has also been crucial. Through hard work and staying true to our principles, we’ve grown into a brand that I’m incredibly proud of.
What are the lessons you’ve learned along the way?
One of the most important lessons I’ve learned is the value of authenticity. Staying true to our brand’s core values of sustainability, quality, and timeless design has been key to our success. I’ve also learned the importance of adaptability—being open to new ideas and willing to evolve has allowed us to meet our customers’ needs.
What do you want the world to know about you or your brand and story?
I want the world to know that MACHETE is more than just a brand; it’s a commitment to creating accessories that are mindfully made, with enduring quality and effortless style. Our story is rooted in a passion for heirloom pieces, and a dedication to sustainable and ethical production practices. Every piece we create reflects our values. We strive to offer our customers not just beautiful accessories, but a connection to a brand that values authenticity, integrity, and timeless design.
Website: https://www.shopmachete.com
Instagram: https://www.instagram.com/shopmachete/
Linkedin: https://www.linkedin.com/company/shopmachete/
Other: https://www.tiktok.com/@shopmachete
Image Credits
MACHETE