We had the good fortune of connecting with Jayson Wells and we’ve shared our conversation below.

Hi Jayson, can you walk us through the thought-process of starting your business?
My thought process for starting my own business came from a deep passion and my own personal experience in the athletic space. Having been the athlete that was “uninformed, misinformed and ill-informed,” I felt like it was imperative to create a space where athletes and the people in their lives could be armed with tools that could help them navigate through their journey’s in ways that were more empowering.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
My business is truly an umbrella of offerings that are all rooted in the service and development of people. Athletes On PURPOSE is geared to engage, empower and support athletes, coaches and parents.

The thing that I’m most excited about is the fact that I get to show up and impact the athletic space and ultimately the world by simply sharing my story and experiences. I’m never coming from a place of “look what I’ve done.“ I’m always coming from a place of “see where I’ve been.“ That space allows me to navigate from a place of authenticity and transparency.

The road getting here was definitely not easy. There’s so much that I didn’t know (and still don’t know) about the business world, that I am continuously in a place of exploring and curiosity. It has been absolutely amazing to walk this journey though. Some of it has been uncertain, and some of it has been very certain, but the common denominator is that my team and I are finding joy in the journey.

The thing that I would most want people to know about our brand story is that we stay rooted in our “3 P’s.“ People, Purpose, and Performance. People are, and will always be the foundational base of how our organization shows up. For us, everything is rooted in relationship. Purpose is something that as we individually walk on our journeys, we can continue to uncover with awareness and openness. Performance, whether it’s athletically or non-athletically, comes from a place of constant growth, learning, and enhancement of how we can do things more, better or different.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
To be completely honest, I’m not one who frequents the city life that often. When I moved back to Atlanta, I intentionally moved to Kennesaw, a northern suburb of the city. If I am moving around, it falls into my mantra of life, “doing things I love, with people I love.“ With that, it leaves us the flexibility to be able to do whatever the mood or energy calls for. It could be bowling, Top Golf, chillin at one of my friends house, or going to a lounge. At the end of the day as long as I’m around people that I care about, I can make the environment work.

The thing that I’ve always loved about Atlanta is the melting pot of people and experiences. One of the things that I’ve been much more intentional about since my move back has been exploring different parts of the city from a creative view. I really enjoy the Beltline, Little Five Points, and other artsy parts of the city. I’ve also been intentional with exploring the nature parts of the city as well, hiking Kennesaw Mountain or Sweetwater Creek.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I share with people often that “I am simply a culmination of all the great people that have poured into me through my life.” Without giving an awards speech, thanking God, my family and my coaches, I would like to thank God, my family and my coaches… LOL!

Seriously, I am so grateful for what I call my “Divine Direction.” I do my best to remind myself that my plans may not be in alignment with Divine Direction, and in those moments I surrender my thoughts and desires to those that may be a bit challenging, but will ultimately lead me to where I’m REALLY supposed to be.

My family (both blood related and not) play a huge part in who I am and how I show up in the world. From early influences by my dad, mom and other people who were instrumental in raising me, to the conversations and interactions I have with my friends, “my tribe” is so needed and necessary in my continued growth and development as a man, father and coach. I am deeply rooted to the “vibe of my tribe.”

Lastly, my coaches. I’ve had some amazing people coach me through athletic spaces and environments. I’ve also had equally amazing coach me outside the athletic space. I’m at a point now where I recognize most everybody as a “Coach.” My dad told me that a Coach was simply someone that took people to places that they wouldn’t be able to get to on their own. I’ve adopted that mindset and now view everyone as a coach. I crave situations to learn and remain open to those opportunities through whatever source they may come from. People older than me, younger than me, in different industries or different walks of life, I’m looking to be “coached” by everyone.

Website: www.jaysonwells.com

Instagram: @jayson.wells

Linkedin: https://www.linkedin.com/in/jayson-wells-0b311b21/

Twitter: @jaysonwells_

Facebook: https://www.facebook.com/mrjaysonwells

Youtube: The Jayson Wells Experience

Nominate Someone: ShoutoutAtlanta is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.