We had the good fortune of connecting with Dr. Reamon Bailey and we’ve shared our conversation below.
Hi Dr. Reamon, we’d love to hear about how you approach risk and risk-taking
No risk…No REWARD. How would you ever achieve anything or be successful if you did not take risks?
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
Church Girl Candles is a Black-owned candle company located in Atlanta. We’ve been in business for a year now and were known for unique hand-crafted candle vessels. Our candles are hand-poured using all-natural premium soy wax. I started Church Girl Candles during the pandemic. I had recently finished my doctorate, and I was home needing something to do. I have always been a crafty person; I can make just about anything given the proper materials. After conversing with a friend who suggested I sell my items, I researched, took a few business classes, hired a web designer and trademark attorney, and here I am.
I think what sets me apart from other Candler’s is that my company is Christian-based, and in addition to that, I design and make a lot of my candle vessels for my clients. About six months in, I began making my candle vessels and candle decor while there was a shortage of inventory from candle suppliers. My customers liked them and other chandlers who were ready and willing to test my product. I like making my own vessels because I can put my creativity to work. A nicely crafted vessel paired with an amazing smell can bring any dull space to life. Aside from my candle decor vessels, another hot item that I carry is the HBCU candle and the sorority vessels from my Kandle Kollection line.
I wouldn’t say it was easy, nor will I say it was hard. I will say it was new and challenging. It was challenging for me to try and create content daily and use social media as a marketing tool. I learned how to engage with my followers by using analytics, finally something that wasn’t foreign to me, seeing I had once been an analyst where I relied on numbers and statistics daily.
As an entrepreneur, I’ve learned a few lessons, from marketing to inventory to support. The hardest lesson learned as it relates to support is knowing that not all your friends or family will support you, nor are they in any way obligated.
One thing I want the world to know about my brand is that…I am my brand and ordinary everyday girl (WOMAN) who puts God first and loves a great-smelling candle.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
I like bike riding, parks, and different places. If my friend were in town visiting for a week I would more than likely plan a trip to the High Museum of Art, go for a bike ride on the BeltLine, catch a Braves game or Soul picnic in the park.
Atlanta is a melting pot of fun and adventure, and no two days are the same, even in the same place.
Website: www.churchgirlcandles.com
Instagram: @churchgirlcandles