We had the good fortune of connecting with Chinenyem Nwadiugwu and we’ve shared our conversation below.
Hi Chinenyem, we’d love to hear more about how you thought about starting your own business?
My motto is always to be willing to take an educated faith risk. I start with a calculated plan: a brand strategy, marketing strategy, spending strategy, investment strategy, and partnership strategy. However, there will be times when an educated faith risk is the only way to grow the She Biology Skincare corporation. This wasn’t a hobby for me. Starting this business would take time, so I continued my full-time job. However, I knew to have to build this business with integrity, professionalism, and the first consideration of my customer’s health and self-care.
What should our readers know about your business?
She Biology is a luxury CBD (cannabinoid) skincare brand turning skincare routines into self-care rituals. I watched my mother sit on the sink and wash her feet as a little girl. She is a pretty small person, so she can do this. I loved the way she took care of herself. I remembered these experiences when I started to experience severe stress-related issues. My skin was breaking out in eczema and acne. I couldn’t sleep at night. How can I practice the same self-care experiences to relieve these stress-related symptoms? I began drinking CBD/CBN tea and meditating before sleeping. Thank goodness I started to sleep through the night. If CBD can help me sleep, it could help my skin issues. With a chemist and lead cannabinoid plant farmer, I formulated a face serum named Rich Skin Face serum. This changed my life! My skin cleared up, and I had a natural glow and plump look. After 3 months of focus group testing with She Biology skincare products, I decided to go to market with the new brand. She Biology was received and still is being received very well.
My goal is to remind the world that with skincare, you can practice self-care rituals to help focus your mind and decrease stress in your life.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I have a lot of favorite spots for my friends to visit! I love to go to places that have beautiful views and food. The first spot is the Harbour Club, located in downtown Charleston, SC. It has a beautiful dining room that overlooks the water. In addition, there is beautiful art hung everywhere. Gorgeous!!! Plus, the food and customer service are exceptional. I am a member, so I know everyone by their first name. Another great place is Park Circle, located in North Charleston. This hipster area has great food, live music, and fabulous shopping.
Who else deserves some credit and recognition?
I want to give a shoutout to my mother! She has always been in my corner since She Biology was born in 2018, encouraging and supporting me.
Website: www.shebiology.com
Instagram: www.instagram.com/shebiology
Youtube: https://www.youtube.com/channel/UCxFAoV8bDpDNxUm8OBvOLEQ