We had the good fortune of connecting with Latrice Jones and we’ve shared our conversation below.

Hi Latrice, can you walk us through the thought-process of starting your business?
My thought process behind starting my own candle business came from me wanting to grant myself the privilege of being my own boss while tapping into an extremely profitable market where there was low cost and easy startup. This business appeared to be a good market because there is never as shortage of customers looking to buy a good smelling candle and with people spending more time at home and investing even more time in self-care, this market is benefitting and growing accordingly.

What should our readers know about your business?
Sasha Scents is a company where we specialize in all things scented. We have homemade soy wax candles, natural handcrafted skin and bath care products and we’ve recently expanded our brand to include luxury room and linen sprays, diffuser oils and car fresheners. Our products are highly fragrant to ensure they are comparable to large well-known brands at a fraction of the price. We also offer fundraising opportunities for different groups and organizations at little to no cost. The organization or group has the opportunity to earn up to 30% profit from total sales using sweat equity. We also offer candles with personalized labels to commemorate any occasion such as birthdays, weddings, baby showers, conferences and much more. Lastly, Sasha Scents can now be found in store at Painted Tree Boutique Suite W3, located at 4651 Woodstock Rd, Roswell, GA 30075. Also, a new location will be opening near Tanger Outlet in Locust Grove, Ga. Follow Sasha Scents on all social media platforms and stay tuned for location and opening day details.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
To be honest with you, I would let my friends create the itinerary, as long as there’s fine dining involved. The reason I say this is because I’m a military veteran and during my tenure I’ve met a lot of people and made tons of friends, many of whom frequent the city of Atlanta often and know more about places to go and things to do in the city than I do. I was raised about 40 minutes south of Atlanta and I have found some hidden gems on the Southside that I’ve visited and would love to take my friends to, such as Seven Sports Bar and Lounge, Brownstone ATL, Whiskey Tee’s Grill House all in the city of Stockbridge. Then there’s Sudos Bar and Grill in Ellenwood, and Savoy Bistro in Morrow. After a fun filled week of partying I would be sure to end the vacation with a much needed spa day at Jeju Sauna of Wellbeing in Duluth for a full body scrub and foot massage from the week long dancing.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I credit my success to my family, friends and customers who all have been so supportive in my journey. The love, support and encouragement means everything to me. My kids, and their significant others have all been essential during this journey.  They have helped to create, market, design, and assist in vendor setup and sales. It has been a lot of work but we have really had a fun time doing it. Special thanks to my brother who assisted me with setting up my very first storefront and one who has always been available to assist whenever needed. There are so many people that have been instrumental in my journey and I dare not try to name them all because I wouldn’t want to leave anyone out but I’m truly grateful for all that have played a part in my success, because without them there would be no Sasha Scents!

Website: www.sashascents1.com

Instagram: https://www.instagram.com/sasha_scents/

Twitter: https://twitter.com/Sasha_Scents1

Facebook: https://www.facebook.com/search/top?q=sasha%20scents

Other: Tiktok: https://www.tiktok.com/@sasha_scents?lang=en

Image Credits
Eric Evans

Nominate Someone: ShoutoutAtlanta is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.