“If you stand for nothing, you fall for everything”

We asked the community to tell us about the values and principles that guide their lives and businesses.

Kimberly-Nicole Twiggs | Benefits Specialist and Producer

Some have their own view on how others should be living their lives and work extremely hard to see those views enacted. This is why for centuries, the diasporic group of people I come from have fought for that freedom to just exist. I am grateful to have the freedoms I do and persistent in the fight for those freedoms to be equal. Without them, as a black woman in the United States, I would not be able to speak freely, walk about freely, choose the type of work or tasks I want to do, or have control over my body. Individuality: Self-expression is a unique principle because everyone does it differently. Some individuals flow with the norm and others go against that grain. I enjoy the freedom to speak openly about my feelings, thoughts, beliefs, and personal preferences. I can express myself through artsy tattoos or as many piercings as I want. Read more>>

Choyce Simmons | Educational/Aromatherapist & Creative Guru

Do what you love, love what you do, and do it with love. Read more>>

Kelly Cornett | Wine Consultant and Event Specialist

Authenticity. It matters not only in my friendships, but also in how I do business. The wine industry is huge, and consumers have a lot of choices when it comes to what they purchase and where they get their information. I’ve built my business on my knowledge of wine but also on my personal experiences through my wine journey. I want my clients to feel connected to my brand for being transparent and authentic in how I speak about my perspectives about the world of wine. Why people love wine is about so much more than the beverage itself – if I am true to myself, then I can bring something uniquely special to the industry. Read more>>

Trinderlyn Stroud | Business Consultant

Commitment and Follow Through are principles that we use to ensure the success of our clients. These principles are important because ,although people have visions sometimes they lack the ability to execute. Hence this is where we come in. Read more>>

AP Young | Blogger & Business Owner

Integrity is a principle that matters to me a lot. As a business owner, my goal is to operate in such a way that my customer and potential customer can trust me. Whether it’s my beauty business or my blogging business; any collaboration I involve myself with needs to align with my mission, my values and morals. I want everything that I do to reflect who I am as a person. We live an in era of things appearing to be other than what they are, specifically when it comes to social media. I never want anyone to visit any platform of mine and feel duped by who I present myself to be. I do my best to uphold my integrity even when that decision is unpopular. However, I have to be at peace with me at the end of the day; so integrity will always be of utmost importance. Read more>>