We had the good fortune of connecting with Breana Coopwood and we’ve shared our conversation below.

Hi Breana, what’s the most difficult decision you’ve ever had to make?
I think the most difficult decision I have ever had to make was to leave home for college. I was 18 years old, fresh out of high school, and had no idea what school I wanted to go to, let alone a major in mind. I laid my applications out on the table, did “Eeny, meeny, miny, moe”, literally, and chose Alabama A&M University. I came with no car or family here, and rode with a stranger with all of my belongings in two black trash bags. It was scary for my family, as well as myself but I stuck it out. There we’re definitely days I wanted to just throw in the towel but I couldn’t fathom going back to St. Louis without completing the task. It was pure destiny that I ended up in Huntsville Alabama.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
House of Lillies, is a business that specializes in Cosmetics, Modeling, and Consulting. I began modeling in college and I enjoy shooting editorial, nude, or boudoir style photos. I have always had a passion for image especially make up, from my teenage years, well into my adult life. I began practicing makeup on my friends in my bathroom, and eventually landed a spot at the Clinique counter in the mall. I was then given an opportunity to become a Mac Freelancer. I have been a Mac Freelancer for three years now. Over the course of those three years, I had so many women inquire about how to apply make up. So I then began live demonstrations, catering to women of all ages, to show them some simple looks to do at home. I went into business for myself and began doing more faces as a side hustle. I did make up throughout both of my degrees, and then the pandemic hit. I was sent home from work, and had to figure out something, and something fast. I then decided that my side hustle will now become my employer. I began acquiring more clients, more contracts, more weddings, and here we are now. I am the home of “The Happy Client, Happy Life” brand, because I truly feel that when we look good we feel good.

I have met so many women who have blessed my life, and my business, and I honestly should have believed in myself a whole lot sooner. Just a while ago my little business was a mustard seed, and now we are in full bloom. I am so proud of my growth as a businesswoman as well as the growth of my business. I believe that HOL is a trusted brand throughout the region. I want the world to know that you can start in your bathroom, and end up in magazines, photo shoots with renowned photographers, even end up on television. All of those things have happened to me in the three short years that I have been in business. My work went from being pictures on my phone, to now being published in magazines and television. I believe the biggest thing that sets me apart from any other artist, outside of technique, is the vibe I provide. My clients typically have a million other things going on and I would like those moments that you are with me to be stress free and free space environment.

I think the biggest lesson that I have learned throughout this process, is to never stop learning. I’ve learned to never be a know it all because someone always does it a little different, puts their own spin on it, and can still create greatness. I have learn to not always compete, but to compliment. I am in the business of women, and we are naturally competitive with each other anyway. I have learned its best to encourage and compliment the woman. It is not always easy, but I love US.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
Here’s an itinerary for a Monday-Thursday outlook: – Check appointments first thing in the morning to see what I have going on for the day (As well as checking throughout the day, because I do allow same-day service).
-Cook a nice breakfast at home, or head to Edgars Bakery, which hands-down is one of my favorite places to eat for breakfast.
-I typically service my clients until 8 PM
– After 8 PM throughout the week, I typically like to work on my social media pages, TickTok‘s, tutorials, editing photos etc.

Friday’s and Saturday’s are very busy days for me, so of course I will begin by checking all my appointment statuses when I wake up, plus a good breakfast, because I will be running around all day. If I have any time for lunch I am most definitely going back to Edgars or If I want something quick probably some Chick-fil-A. On the weekends I service my clients, sometimes well into the night. But if there is a night that I just so happen to be free, I love to meet up with my friends for a drink either at Twin Peaks or Chips and Salsa.

On Sunday we regroup. As soon as church is back open, IM RUNNING IN THERE. Before the pandemic I was there every Sunday, sometimes both services. After church, it’s time to eat. I eat Connor’s every Sunday, it’s my reward to myself after my week. I make a to do list for the week, as well as an shopping list. (Home and Business)

But if I’m not super busy I love to check out different things. I love Twerk/Dancing classes to relieve stress and to overall have a good time. I support all my clients, so I am typically at their personal events or gigs throughout the week.

Who else deserves some credit and recognition?
I definitely have to give my grandfather, Wallace T. Coopwood some recognition. I lost him in February of this year. He definitely made sure that all of my life, especially college, that I always had what I NEEDED. He taught me to be resourceful more than anything. Anytime that I think that I can’t get something done, I remind myself that I am a Coopwood and to Get It Done. He taught me that “Your clothes speak before you do” which always reminds me to be professional and polished at all times. He was/is a legacy. And I intend to keep it going.

Instagram: houseoflillie

Facebook: House of Lillies Makeup Artistry and Consulting

Image Credits
Curt Carrington

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