Today we’re excited to be connecting with Semira Sawyer again. If you haven’t already, we suggest you check out our prior conversation with them here.

Semira, thanks for joining us again. Just to level set a bit for folks who may have missed our last interview together, can you briefly introduce yourself?
Hey y’all……. Im Semira Founder and CEO of Mira Mira on Air LLC a digital marketing, branding and production company here in Atlanta GA. I have a deep understanding of Atlanta’s digital landscape niching down but not limited to the hospitality and entertainment industry. Here at MMOA (Mira Mira On Air) we bring a unique blend of strategic vision, creativity and data driven execution that delivers measurable results. Our ability to craft compelling brand narratives, leverage emerging trends, and optimize multi-channel campaigns sets us apart in a competitive market. With nine years of experience as a co-executive producer, creative director, podcast host, and red carpet correspondent, I’ve honed my skills in audience engagement, content innovation, and performance marketing, allowing me to create impactful strategies that drive growth. My passion for storytelling, paired with an analytical mindset, enables me to transform brands into industry leaders, ensuring they not only capture attention but sustain meaningful connections with their audiences.”

Alright, so our main goal today is to give our audience an update on what you have been up to since our last conversation. We’d love to hear how things are going and what you are most looking forward to or excited about these days.
Per our last conversation, business has been booming. Ive had the chance to work alongside brands such as Jack Daniels, El Jimador, Dunkin Donuts, Sonic + More. We’ve also partnered with festivals such as One Music Festival and local companies around Atlanta such as Butter.Atl and the Atlanta Hawks. When it comes to these brands we mainly help them with content creation such as special reels for events or street-style type interviews. However that is not limited to executive producing for shoots including mood board, shoot plan, It has been super exciting to be able sprinkle a little bit of our brand identity into these brands throughout each project and cant wait to see what brands we partner with next.

Alright, so let’s do something a bit more fast-paced and lighthearted. We call this our lightning round and we’ll ask you a few quick questions.

Favorite Movie: Spider-Man: Across The Spider Verse or The Great Gatsby

Favorite Book: 48 Laws Of Power by Robert Greene

Favorite TV Show: Abbott Elemntary

Favorite Band or Artist: Ari Lennox

Sweet or Savory: Sweet

Mountains or Beach: Beach

Favorite Sport (to watch): Basketball

Favorite Sport (to play): Tennis

Did you play sports growing up (if so which ones): Tennis, Cheerleading, Track

As a kid, what did you want to be when you grew up: Astronaut

French Fries or Onion Rings: Tater Tots

Favorite Cartoon growing up: Kim Possible OR Power Puff Girls

Favorite Childhood movie: Monsters Inc.

Favorite Breakfast Food: French Toast

When you look back on your life, what are three things you expect to be proud of?
When I look back on my life the three things I want to be the most proud of are my legacy, impact on the community, and impact on the marketing industry in general. Eventually i dont want Mira Mira On Air to just be a digital marketing company but also a non-profit organization. I want to be able to give back to our community especially Decatur, GA and Toledo, Ohio are the two cities that raised me that I would love to give back to. Rather that be back to school drives, feeding the homeless or giving back for the holidays i would love to be apart of that. I would like the legacy of MMOA to be that we were the double minority owned marketing company that made an impact on the industry. Not only did we change the who marketing landscape but we were also able to provide a platform for other people to have a way to express themselves and really get their brand out there to world. Without being overlooked or second guessed by anyone,

Website: https://www.miramiraonair.com

Instagram: @miramiraonair

LinkedIn: Semira Sawyer

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