We had the good fortune of connecting with Re’Onna Vines and we’ve shared our conversation below.
Hi Re’Onna, can you walk us through the thought-process of starting your business?
I took a business class during a Summer Camp program with the Atlanta Teen Leader Academy the summer before my junior year of High School. That Summer, I was working my first job as a camp counselor and while the job was fun and the checks were nice, the reality was it was only seasonal. I was interested in all of the things we were learning in the academy. Every week, I didn’t knw then, but I was getting closer and closer to starting my clothing business, “Flier Attire”. My thought processes behind it was, what was my goal, who would support, and what did Flier Attire mean to me. My goal was to be my own boss with my passion for fashion. My starting support would be from my parents and grandparents. Flier Attire to me was a bold statement that speaks for itself once you see “FLIER.” on clothing. Once I started “Flier Attire” during the end of that Summer, it was no longer just a thought it became my reality.
What should our readers know about your business?
I am most proud to see the progress of my clothing business. When I originally started selling clothes under Flier Attire, I was a true rookie. I had no plan, no set logo, or any idea of where I wanted to go. I was selling random outfits and there was no organization. My mental and emotional health was being compromised from school, causing me to neglect Flier Attire, and I wasn’t receiving the support I expected from sales. This past summer, I built a website and released a fall collection line. When I dropped the website, I only received 1 sale. While this was discouraging, I did not let it stop me, I had to come back better. For a couple of months, I hit the drawing board, coming up with new ideas and strategies for my business. When I dropped my new and improved clothing line, I sold out within the first TWO weeks! This adversity taught me, life is full of unexpected outcomes, many of which aren’t in our favor, but it’s up to us to adapt and overcome them.
I truly enjoy the ups and downs of having my own business. It’s definitely not easy, as you have days you may want to give up because you see no progress. However, giving up would be giving up on my passion for Entrepreneurship. I’m constantly working on evolving my business by keeping creative content coming, authenticity, and genuine customer service. I know my business will be a big success with hard work and receiving the proper education to empower my visions.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
If my best friend was visiting the city let’s say Monday-Friday.
Monday- Ponce City Market Rooftop: A perfect way to show the Atlanta City Skyline and have fun with mini golf, food, carnival games, drinks and more.
Tuesday- Martin Luther King Historic Center then Escobar Seafood: MLK Center is tied directly to Atlanta’s great history. It’s located right in Edgewood down the street from 2 Chainz’s Escobar Seafood restaurant. Great food, great drinks, great vibes, and a great area. They also have poetry nights on Tuesday’s where I can recite one of my poems and we enjoy others!
Wednesday- Atlantic Station: What’s better than shopping, food, and entertainment all in one. We cam catch a movie, go bowling, grab some cute clothes, get some ice cream, you name it, it’s there.
Thursday- Cumberland Mall & Round 1 Entertainment: Because my bestfriend and I would love shopping, we definitely have to hit Cumberland Mall and finish the day off at Round 1, right next to the Mall. Here we can grab some food, bowl, arcade games, and so many more fun activities.
Friday- Suite Lounge: The last day can be nothing less than lit. Suite Lounge in the center of Downtown Atlanta is a perfect fun vibe. Great food, drinks, and atmosphere.
In a week, my bestfriend would see enough sides of Atlanta to go home wanting to move to the city.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I could not define my support system to one group or person as along the course of my life, my support has been so grand. Throughout life, I’ve had mentorships, teachers, and especially my parents see greatness in me long before I did. They have kept me motivated, on track, and believing in myself. Without the guidance from these organizations and people, I do not believe I would be on the path I am on. They gave my guidance, wisdom, outlets, and inspiration.
Website: www.flierattire.com
Instagram: https://www.instagram.com/1badgalrere/?hl=en