We had the good fortune of connecting with Precious Osagie-Erese and we’ve shared our conversation below.
Hi Precious, we’d love to hear about how you approach risk and risk-taking
I use to navigate my career by avoiding risk at all costs. If I felt like the risk outweighed the opportunity, I would generally walk away– always with a hint of regret. That changed for me when I decided to dive head first into the cannabis industry. I’ve always been excited by the thought of being apart of a new industry during my lifetime. One that is growing by the day and has a social justice component that is unmatched. The day I decided to be a full time cannabis entrepreneur, was the same day I knew I discovered my true passion. The risk was enormous. Not knowing if the business would pan out, not knowing if investors would align with our vision, the unknowns, as you can imagine, in a highly regulated industry for a product that is still federally illegal were persistent. But the saying “the greater the risk, the greater the reward” is very true. That risk pushed us to continue to create the first black owned CBD delivery company in New Jersey. And the rewards so far have far exceeded our imaginations. The beautiful part of it all is that we are just getting started.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
Roll Up Life, Inc., was conceptualized in 2016 and officially formed in in 2019 after noticing the lack of minority representation in the cannabis industry. Roll Up Life is now the first black owned CBD delivery and logistics cannabis company in New Jersey with a mission to be the premier provider and transporter of high-quality cannabis and related products. Roll Up Life currently delivers CBD throughout north New Jersey. Since its inception, Roll Up Life, Inc., has been featured in publications such as the New Jersey Star Ledger, Politico News, Cheddar News, CannaTechToday and PBS to name a few.
Outside of being a cannabis delivery company, Roll Up Life was created to advocate and educate minority communities on the benefits of cannabis for medicinal use as well as the parallels between marijuana legalization and decriminalization. According to Bloomberg.com, less than 2% of cannabis license holders are black. We desperately wanted to change that narrative since it was black people that were negatively affected by the war on drugs. We are looking to be not just a change agent in the cannabis industry, but a beacon for more people to seek financial freedom in minority communities.
Getting here today was definitely a test of will. There are some many obstacles and barriers to overcome as a Black woman looking to be apart of the legal industry. It’s not easy, but our dreams and goals to empower our community far outweighs the obstacles. As an entrepreneur, your main job is problem solving, that’s pretty much what we do everyday. Finds solutions that help keep building our delivery business. From creating innovative technology to raising capital by pitching for investors. It’s never simple, but completely worth it.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
East Orange is a small, but dope, urban city that’s only 3.4 square miles but we’re also 25 minutes from New York. So i’m going to do a Greater New York list…aight so boom!
Sunday Brunch at Angel of Harlem
South Beach Bar & Grill in East Orange for a Friday or Saturday night.
Grab some food from Urban Taste in East Orange (Black Owned)
Another good food spot id Blueprint Cafe in Newark (Black Owned)
Brooklyn Museum because there’s always an event there
Who else deserves some credit and recognition?
I definitely want to shoutout my best friend and Founder of Roll Up Life, Inc., Tiyahnn Bryant. When he first wanted me to join him in building a cannabis delivery company, I declined. I was too caught up in my own stigmas of cannabis and felt like I already had a strong plan for my career as a journalist. But he didn’t let me miss out on this opportunity that is literally changing our lives and leading us to generational wealth. He persisted in courting me to join him as a co-founder, then he taught me the game. Empowering me to come into my own as a black female cannabis entrepreneur. If it wasn’t for his confidence in me and his big dreams, I wouldn’t even have the opportunity to write this. So shoutout to you Tiy, always and forever!
Facebook: Roll Up Life, Inc