Never give up. It’s advice that is thrown around daily – but is it always right? We asked some folks we admire about their thoughts around how to know when to give up and when to keep trying

Chris Thomas | Founder of Yonder a Brand + Growth Agency.

As the legendary philosopher, Kenny Rogers once wisely said,

“You got to know when to hold ’em and know when to fold ’em.”

When the going gets tough in business, it’s not just a challenge; it’s a learning experience.

Every stumble isn’t a failure, it’s a lesson. Read more>>

Andrew J. Bullard IV | Film Producer, Director, Writer & Music Artist

It all depends on what you’re trying to accomplish and how much that matters to you. After the 2nd day of filming my last film Access Control I was exhausted and felt like we were way behind. I wanted to quit and tell everyone not to come back. My wife told me that we were doing really good and we should keep going. After she said this I thought about why I do what I do. I reminded myself that I’m trying to shine a light in a dark world and give people uplifting and inspirational content. I decided to keep going and we completed the film and it ended up being a great success. Read more>>

David Lewis | Writer

Because I am the least unhappy and also the happiest when I’m writing, so to stop would make me miserable. Read more>>

Jeanette Meierhofer | Marketing Manager and Assistant to the Artistic Director at The Atlanta Shakespeare Company

For me it comes down to a drive, an energy inside, and whether it is active or dormant. Some projects or activities have a momentum, and an enthusiasm bubbling and I ride that feeling until it’s gone. It’s an instinct. It becomes complicated if I’ve put in a lot of time, attention, or money into something for which I have lost a drive. Then the ego steps in and wants me to force things to happen that just don’t want to anymore. I have to let myself grieve a bit. While something is happening that I love and has momentum, I make sure to consciously appreciate that I feel good and how much I am enjoying the process. I’ve been around long enough to know that even though things end, new things are always around the corner and they crop up so quietly I don’t even notice I’ve moved on to something new sometimes! In terms of my job, it’s been a challenge over the years to know whether I should move on or stay. It stems from working in an industry where artists come and go so much, are always on to a new project or home. I compare myself to how they are living their lives and question if I should be someone who moves from job to job. It took a long time for me to be okay with the fact that I love where I work, what I do, and I have been lucky to find a place I feel dedicated to so early in life. I think it’s healthy to reassess now and then, to check in with my motivations and drives. Read more>>