It’s easy to get caught up in the day to day, but it’s important to stop ask: what’s the end goal? Knowing where you are trying to go is step one in getting there and so we’ve asked some folks we admire to tell us their end goal and where they want to be by the end of their careers.

Ruffin Consulting Services | Life Insurance Expert & Resource for Life Insurance Planning

What’s the end goal? You know we all start this journey wanting to solve a problem and feel fulfilled in our efforts but it’s so important to play the long game. The long game will last for generations to come, so when you ask “what’s the end goal” the end goal is to be a household name synonymous with life insurance planning and wealth creation. Many families will share stories about how one consultation with Ruffin Consulting Services changed the trajectory of their family’s legacy. At the end of the day, it’s bigger than me Ebony Ruffin, it’s a purpose driven calling and I was chosen to be the vessel to change the narrative of life insurance from a death benefit to a wealth benefit. Read more>>

Ebony McCormick | Serial Entrepreneur

Vegans and vegetarians face many difficulties when looking to dine out while still promoting their healthy eating habits; especially those who like to travel. For example, not all restaurants offer vegan or vegetarian options and it can be difficult to locate restaurants that do. Additionally, many surveys estimate that less than 5% of the population identifies as either vegan or vegetarian. Given this relatively small community, it can be difficult for many vegans and vegetarians to meet each other. There is a need for improved systems and methods for facilitating the selection of dining options for those persons with specific dietary restrictions, such as vegans and vegetarians. The end goal for Healthy Dining is to become the number one vegan social networking app on the market. By the end of my career I would like to be a professional executive at a tech company ran by a team of philanthropist. Read more>>

Maranda DeBusk | Theatre Maker

My end goal is to make a positive difference. When you work in a creative field you dedicate, and sometimes sacrifice, a lot of time, energy, and effort to the job. For me, it isn’t just about the product that I create, but it’s the impact of that product has on the world around me. It’s not a certain occupational tier, or market, or financial goal. I know that I’ll have accomplished something worthwhile when I have created lasting, positive change with my work. Read more>>