In our view, values and principles are the foundation upon which our lives, careers and relationships are built. So, we asked folks we admire to open up to us about the values and principles that matter most to them.

Zoey Qu | illustrator&designer

Always keep curious and adventure. I have always been full of curiosity and childlike innocence about the world as an adult. Being mature doesn’t mean getting old. Curiosity is an excellent quality we have since childhood. It helps me better understand the world and makes me full of enthusiasm for the world. My adventurous spirit makes me dare to try new things and constantly drives me to explore the unknown things in the world. Gave up a stable job and becoming a freelancer was a brave decision that changed my life. Read more>>

Norman Robinson | Owner; The Reserve Kitchen and Cocktails

Authenticity matters to me. So many people are out here creating a false reality and not realizing that there are real people looking up to them and wondering what it is that they are doing different. If it wasn’t for me being myself as a personal assistant to my now business partner, I would not have had the chance to showcase my desire to journey in this direction. Read more>>

Annysa LaMantia | Luxury Interior Designer & Product Designer

Being authentic is the best gift you can give yourself and others. When you come from a place of authenticity you not only represent yourself in the purest form possible, but you let others know it’s okay to be who they truly are as well. It’s in that space that ideas flow more freely and innovative collaborations naturally present themselves. I find the most successful outcomes arise from authentic environments. Read more>>