We’ve always believed that forming a strategy is impossible until you’re clear on what your values and principles are. Without values and principles to guide you, making decisions can seem impossibly difficult. Given how important setting values and principles is to decision making we asked folks we admire to tell us about the values or principles that matter most to them.

Jai Casso | Visual Creative & Poet

The value I consider most important, would have to be creative truth. I feel its my responsibility to be intentional with my creativity, which is the driving force of evolution in this world. The peace, & success that come with walking your authentic path & being true to yourself is priceless. When I think of my legacy beyond anything else I’d like to be remembered as someone who captured and produced truth. Read more>>

Dr. Nakita Davis | Award-Winning Publisher, PR Guru, & Influencer

When it’s all said and done. Life is about memories and relationships. We will reflect on the memories of our relationships with others. My greatest relationship is rooted in my Faith. It is the foundation of how I move. It is my core value system, the backdrop to how and why I do business as the CEO and founder of Jesus Coffee and Prayer Christian Publishing House LLC. Read more>>

Yolanda Drew | Business Strategist: Content/Marketing Management

The most important principle for me is building strong and productive communities. I am sure we’ve all heard the phrase “Give a man a fish, he’ll eat for a day but teach a man to fish and he’ll eat forever”. That saying has always stuck with me and made me think, “How can i be an ally to those around me”? The action of uplifting others activates confidence and gratitude that permeates through the community and creates a sense of purpose for others. When we are an asset to those around us, inventive communities are being built. Read more>>

Sacarya Keten | Hair Braider

I believe that everything you do should be done with love. I am firm believer that love is always the answer. You have to love what you do for it to last. When you help others, you do it out of love not expecting anything in return. When you truly love whatever it is that you are doing, you will enjoy it and be filled with joy while doing it. Read more>>