We had the good fortune of connecting with Cindy Yiadom and we’ve shared our conversation below.
Hi Cindy, what was your thought process behind starting your own business?
I have always enjoyed working with kids and I have also naturally have the drive to create something new and offer it to the public. So I combined the passion I have with working with kids and my drive to create something new to start Signet Nannies. I wanted to create a business where kids received the best of care.
What should our readers know about your business?
Signet Nannies is a nanny placement agency. We take over the work and worry of parents to find a caregiver who will be the right fit for the family’s needs. We are very intentional about our process and we don’t apologize. We would like to get it right than rush through a placement. We have developed a 9-tier screening process that every caregiver we refer has to undergo. We realize that every family is unique and dynamic, so our focus is to only refer candidates who are the right fit. At the same time, we work with the candidates to make sure they are represented well, such as advocating for fair compensation and benefits.
In-home childcare is about building trust with the families and also the caregivers. So at the beginning, it was not that easy, but as I said previously, I am passionate about working with children and focused on their welfare, so even times when it looked like this business may not be successful, I still plied through, never wavering in my process and commitment that we only refer candidates who are resourceful, trustworthy and reliable.
First, you have to have a reason for any venture that you undertake, you must be able to answer the why, that will then show you the depth of your commitment. So if you answer your why, and you realize the reason is superficial or does not have depth, then perhaps that may be a reason to reexamine, because there may be times that things may not be so great that you may want to give up, but when you have depth to your reason, that will be what motivates you to push through. And whatever, you decide to do, just aim for excellence.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
Atlanta is a fun place indeed and there are so many interesting things to do. In fact, the resources page on my website describes and gives the link to some of the fun places to go to in Atlanta.
You know, I am all about the kids.. so some of the places will include: Martin Luther Kings Center, The World of Coca Cola, Fernbank Musuem, Centennial Olympic Park
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
First, I would like to give a shoutout to my dad – I lost my mom at a tender age, just before I turned eight. My dad single handedly and through very difficult times, raised me and my other four siblings, teaching me to believe that where there is a will, there is a way.
I would also like to give a shoutout to Starr and Don Millen of Atlanta, GA for their many years of mentorship, love and encouragement.
Finally, I would like to give a shoutout to North DeKalb Rotary Club; their sponsorship brought me from Ghana, a country in West Africa 21 years ago to continue my tertiary education at Oglethorpe University.
Website: https://www.signetnannies.com/
Instagram: https://www.instagram.com/signet_nannies/
Twitter: https://twitter.com/signetnannies
Facebook: https://www.facebook.com/SignetNannies/
Other: https://www.pinterest.com/signetnannies0245/