We had the good fortune of connecting with Avis Woods and we’ve shared our conversation below.

Hi Avis, what do you attribute your success to?
Dedication and hard work! Growing up I was always a hard worker and that is one thing that has remained with me throughout my adult life.

Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
My background is a mix of brand strategy, creative design and art direction. In 2011, I formed AvisNicole Design with no clientele. I came up with a name, a website and then branded my company. After I completed everything, I hit the ground running trying to gain clients. I sent out cold emails, which included my website and resume. I also posted on creative freelance websites as well as popular sites such as Craigslist. I received some positive feedback, however, none were looking for freelance design help. So, after months of looking for clients, I stopped. I continued to work my day job as a designer in hopes that when the time was right, I could gain independent clients as well as clients who could pay what I was worth for my services. Now, let’s fast forward a few years. In 2018, I was able to reconnect with an old co-worker who referred me as a contract designer for a billion-dollar company. Let’s fast forward again to 2020 and another former co-worker referred me as a contract designer for another billion-dollar start-up company. It was definitely NOT an easy path. Through hard work and dedication, I continued to move forward even when setbacks have come into play.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I am a foodie and Georgia offers a lot of great options! I would suggest we spend the day at a winery in the mountains sampling wine and enjoying the scenic views. Depending on whether they had a taste for steak, seafood or Mexican food would determine our next restaurant spot. The city offers a lot of sightseeing and tourist options.

Website: www.aviswoods.com
Linkedin: linkedin.com/in/aviswoods

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