Our community is comprised of some absolutely brilliant entrepreneurs and so we asked a few of them to tell us the story of how they came up with the ideas for their business.

Eve Edwards | Owner & Founder

Irie Infusion is a cannabis brand serving organic hemp tea. It is an extension of who I am and what I am passionate about. I wanted to create a business that incorporates wellness, my Jamaican roots, and my love for tea. This entrepreneurial story began when one of my younger sisters was diagnosed with cancer, a lifechanging moment for us a family. I was by her side during her cancer journey which included radiation treatments, surgery, and the side effects of medication she will have to take for the rest of her life. My sister’s story and strength motivated me to prioritize my wellness. When I was thinking about the type of business I wanted to create, I knew it had to contribute to the wellbeing of others. Both tea and cannabis are a significant part of Jamaican culture. I learned that it is common in Jamaica to make tea with the cannabis plant to treat ailments. Through Irie Infusion, I am able to pay homage to my culture and highlight the health benefits of cannabis. Read more>>

Bruno Costanzo | Longtime Roswell resident and entrepreneur

We saw a need for a guys store in the Roswell area. We live right off Canton street and there are no true places for men to go and shop for the things that interest them. There are so many wonderful shops and boutiques for women in Roswell but men need to be represented as well. We thought, why not a store where not only men but women can hangout? While the stores concept was created to mainly fill the needs of men, there are so any unique items for women as well. Grilling, outdoor lifestyle, and unique were at the forefront behind the stores concept. Read more>>

Reivan and Rein Vappie | Hair stylist and creative designer

It started off as a way for me to just do my little sister, Rein’s hair, but then I realized I was actually good at it and Her friends began coming to me. Then I started to teach her and we just ran with it . Read more>>

Lesean Mccall | Upcoming influencer & self care enthusiast

My business started as a hobby while I was expanding my knowledge in self care. One day I developed a fungus using products from general stores that had all these nasty chemicals in it. So naturally I grew tired using products with promises of results only to get reactions from the products bought. Therefore I started researching natural oils that treat and heal the body. I would use these products mostly in my morning rituals to start my day. And it began to be something I looked forward to in order to prepare me for my day. Soon I decided it was more than a hobby, but a well deserved lifestyle that needed to be shared with the world as friends were asking me “how do you take such great care of your skin, it’s so beautiful.” Read more>>

Diondra Douse | Educator & Business Owner

So Fleurty (pronounced So Flirty) Candle Collection was birthed in the abyss of the COVID-19 pandemic in 2020. I am currently an educator and there wasn’t a clear plan in place for educators in the fall of the pandemic. As a divorced single mother of two children, I couldn’t depend on wavering decisions. I had to protect myself and my children too. I decided to take a short-term leave of abscence and explore other income options that would not put me in the face of COVID-19. Personally, I indulge in self-care. If you do not take care of youself, who will? I was that person that poured so much into others that I became empty. A couple of years ago, I made a shift and fell in love with myself first. As a way of sharing my inspiration, I decided to share my light with luxury soy candles. Read more>>

Brianne Campbell | Entrepreneur

I honestly have dabbled in many different business ventures, but I must say that my current business idea came to me because I was looking for a service to be done and I could not find anyone in my area that offered semi-permanent tattoos. So upon noticing that in my area this service was not offered I thought it would be a great business to bring to my area for the women or men who are interested in getting a tattoo but not ready for the pain or life-long commitment. Read more>>

Ximena Guillen | Mythical Gem Shopkeeper

Back in April 2020, I realized I was intrigued by the idea of making jewelry. I had quite a few ideas in mind, so I decided to try my hand at wire wrapping crystals. At first, I wire wrapped a few pocket crystals from my personal collection, but I soon had to begin expanding as customers asked for custom designs. Of course, the pandemic was in full swing at this point which made me realize that I would not be able to attend pop-up shops anytime soon. With this in mind, I knew that I would have to work to build my online presence, so I brainstormed different strategies to do so. In fact, the name I decided to adopt was “Mythical Gem Shop”, and the three components of the name represent the idea being born from my imagination, my immense appreciation for gems, and the modern use of the quaint word “shoppe”. Thankfully, I had the support of my family and people who decided to give my small business a chance early on in this process. At this point, Mythical Gem Shop is a little over a year old, and I hope to continue expanding. Read more>>