Meet Demmette Guidry | American music industry executive, talent manager, and label owner,

We had the good fortune of connecting with Demmette Guidry and we’ve shared our conversation below.

Hi Demmette, we’d love to hear more about how you thought about starting your own business?

Starting my own business was a natural evolution of my passion for Black American music and my desire to nurture young talent. After witnessing the decline of Black Music Divisions within major entertainment companies and feeling the industry shift, I recognized the need to create a space where our music and artists could thrive. As consolidation swept through the entertainment landscape, experienced executives like myself saw an opportunity to become independent and advocate for the voices that were being marginalized.

With over 30 years in the music and entertainment business, I understood the importance of protecting and preserving our art form. As our music and artists were being sidelined in conversations and history books, I knew that I had to take action to ensure their legacy endured. Thus, starting my own company became not just a business decision, but a mission to uphold the integrity and significance of Black American music in an ever-changing industry.

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
My professional life revolves around my family business, Purple Cow Industries, INC. This enterprise is not just a business venture but a legacy. At Purple Cow Industries, we pride ourselves on our diverse portfolio, which encompasses four main divisions: Music, Film, Tech, and Publishing (Intellectual Property).

Within the Music division, we focus on artist management, music production, and distribution, aiming to amplify the voices of talented artists while fostering a supportive and creative environment. In the Film division, we are dedicated to producing compelling documentaries and impactful cinematic works that resonate with audiences worldwide.

The project to be on the lookout for that we at PCI are excited about is CRUZ The Dame, who is a phenomenal artist and songwriter who creates timeless music and has an incredible live stage show. She is truly a star! In our film division we are extremely excited about our film, Talkin’ Clarksdale: A Contemporary Blues Documentary that will be coming to Film Festivals this year. It’s a captivating documentary that takes viewers on a deep exploration of the origins and enduring legacy of the blues in one of its most pivotal cities. Clarksdale, nestled in the heart of the Mississippi Delta, holds a legendary status as the birthplace of the blues and has been a home to some of the genre’s most iconic and influential musicians.

Beyond our commercial endeavors, we are committed to giving back to our community through our Non-Profit Division, which operates independently under the umbrella of Purple Cow Industries, INC. This division allows us to support charitable causes and initiatives that align with our values and mission as a company. Currently, I am Co-Founder of the Black American Music Foundation and the Black Music & Entertainment Walk of Fame where we preserve, protect and pay homage to the great icons in Black Music & Entertainment.

In essence, Purple Cow Industries, INC. is more than just a business—it’s a family endeavor driven by a passion for creativity, innovation, and making a positive impact in the world of entertainment. Through our diverse divisions and collaborative spirit, we strive to be leaders in our industry while staying true to our core values and commitment to excellence.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
For a week-long trip showcasing the best of Atlanta’s vibrant culture and entertainment scene, here’s my curated itinerary to explore the mecca of Black Culture & Entertainment:

Day 1:

Morning: Start the day with a visit to the Black Music & Entertainment Walk of Fame, paying homage to the legends who have shaped the industry.
Afternoon: Explore the iconic Tyler Perry Studios, where creativity and innovation converge in the heart of Atlanta.
Evening: Enjoy a soulful dinner at one of the restaurants in Atlantic Station, savoring delicious Southern cuisine and soaking in the lively atmosphere.

Day 2:

Morning: Immerse yourself in history and visit the Martin Luther King Jr. tomb and King Center, reflecting on the legacy of one of the greatest civil rights leaders.
Afternoon: Take a stroll through the eclectic neighborhood of Little Five Points, known for its bohemian vibe, unique shops, and vibrant street art.
Evening: Experience the thrill of a live sporting event at the Mercedes Benz Stadium, or enjoy a concert at State Fam Arena.

Day 3:

Morning: Embark on a tour of Atlanta’s historically black colleges and universities (HBCUs), soaking in the rich heritage and academic excellence.
Afternoon: Indulge in a culinary adventure at Ponce City Market, sampling gourmet food stalls and exploring the eclectic shops and boutiques.
Evening: Relax and unwind at The Thompson Hotel rooftop bar overlooking the city skyline, sipping on cocktails and enjoying the lively atmosphere.

Day 4-5:

Spend the remaining days exploring more of Atlanta’s attractions, from the vibrant nightlife of Buckhead to the serene beauty of Piedmont Park. We’d take in a live music performance at one of the city’s legendary venues, such as the Fox Theatre or the Tabernacle.

Day 6:

We’d discover hidden gems and local favorites off the beaten path, from neighborhood dives to secret speakeasies. Making time for spontaneous adventures and unexpected encounters, embracing the dynamic energy and diversity of Atlanta’s cultural landscape.

Day 7:

Rest

Who else deserves some credit and recognition?
While my journey in the music industry has been shaped by my own determination and hard work, there are many individuals who have played pivotal roles along the way and deserve recognition.

First and foremost, my late mother, Monica Guidry, deserves immense credit for the values she instilled in me as a child growing up in South Central Los Angeles. Her unwavering support and guidance laid the foundation for my success and provided me with the resilience to navigate the challenges of the industry.

Additionally, I am indebted to the mentors and supporters who have guided me throughout my career. Kipper Jones, Ken Wilson, Eddie Sims, Belinda Wilson, Ruben Rodriguez, Eddie Pugh, Graham Armstrong, LaBarron Taylor, and Sandra DeCosta, to name a few, have all played instrumental roles in shaping my professional development and offering invaluable advice and support.

Furthermore, I cannot overlook the profound impact of my college internship at Motown Records. Observing the work of industry veterans like Miller London and Skip Miller ignited my passion for the music industry and set me on the path to pursue a career in this field.

Each of these individuals has contributed in their own unique way to my journey, and I am grateful for their influence, guidance, and support. Their contributions deserve recognition as integral parts of my story.

Website: demmetteguidry.com

Instagram: @creativeabrasion

Linkedin: https://www.linkedin.com/in/demmetteguidry/

Twitter: @demmette

Facebook: @demmette guidry

Other: theblackwalkoffame.com
blackamf.org

Image Credits
(C) Demmette Guidry