Meet Tamra Wade | Broker & Owner of RE/MAX TRU and The Tamra Wade Team

We had the good fortune of connecting with Tamra Wade and we’ve shared our conversation below.

Hi Tamra, other than deciding to work for yourself, what else do you think played a pivotal role in your story?
Compared to other careers with similar earnings potential, it’s relatively easy to become a real estate agent or broker. There are many perks, too, like being your own boss, meeting new people, and helping people through one of life’s biggest milestones. However, achieving success in real estate and growing a team and a brokerage is not a walk in the park.

The pivotal decision that significantly fueled my success, aside from the choice to jump into real estate, was embracing a growth mindset. Early in my career, I realized that continuous learning and adaptability were essential in the ever-evolving landscape of our industry. I committed myself to a mindset that views challenges as opportunities for growth rather than obstacles. I have always said and will always stand by – “Where there’s a will, there’s a way!”

I began my career as a New Home Specialist in 1999 with a large, successful private home builder and grew my knowledge to earn the position of a New Home Sales Manager, closing approximately 1600 homes per year. The challenges I have overcome and the knowledge I have gained in the new homes arena have made me a better resale real estate broker as well and, in turn, made me a better coach for my brokerage. The techniques of prospecting, demonstrating, closing, marketing, and follow-up are interchangeable between new home sales and resale sales, therefore giving myself and those that I coach the tools necessary to be successful.

The decision to cultivate a growth mindset has not only propelled my success as a broker, coach, and leader but has also been instrumental in fostering a culture of innovation and continuous improvement within my staff, realtors, and the builders that we work with. It has proven to be the cornerstone of my entrepreneurial journey, propelling both personal and professional accomplishments. I am proud of taking the leap of faith into real estate 24 years ago and look forward to more challenges that will make me a better person and broker.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
RE/MAX TRU is a boutique brokerage out of Buford, GA, and has been home to the #1 RE/MAX Team in Georgia for over ten consistent years, The Tamra Wade Team. The team specializes in new construction and resale homes and represents the sales and marketing for over 10 new home builders in Georgia.

RE/MAX TRU cultivates a team-like environment while giving its agents the individual attention needed to jumpstart and elevate their businesses. The Tamra Wade Team’s Brokerage sets the gold standard for sales, marketing, operations, and training. Its primary focus is positioning its customers in a way that connects with homebuyers on an emotional level. The team operates on a strong moral code and loves what it does. They are a bunch of talented and dedicated professionals working for the overall growth of the company. This is the difference that brings them continued success.

With more than 20 years of experience in Real Estate Sales, Tamra offers everything a builder needs to market and sell homes without having to pay the overhead of an in-house sales team. Tamra is currently marketing new home communities for more than 12 of Georgia’s top private builders. She also supervises 50 communities and 50+ salespeople and office staff. Her extensive knowledge, top-notch network, and unparalleled tools help to assist individual realtors and real estate teams in developing a solid foundation for growth.

As a leader and owner, Tamra’s positive attitude and willingness to get the job done sets her apart from other Team Leaders. She strives to create and maintain a positive and collaborative work environment with her team. Moreover, she is always looking for innovative ways to sell more homes and increase traffic to communities to ultimately increase overall sales for her team.

Tamra is a dynamic Team Leader with a business strategy that has consistently landed her team in the highest of rankings. Tamra and her team have received multiple awards and recognition recently for being one of the top sales teams in both the metro Atlanta area and the state of Georgia. Some of the achievements include:

#4 Owner-Owned RE/MAX Brokerage in the U.S. 2022
2023 RealTrends’ “The Thousand” Rankings – #53 & #64
2022 Mega Team Top Producer with Northeast Atlanta Metro Association of Realtors
2019 Greater Atlanta Home Builders Association OBIE Award – Sales Manager of the Year
2022/2023 Co-Host of American Dream TV- EMMY Nominated TV Show that highlights 400 of the most powerful agents in the country
Featured in Atlanta Agent Magazine- Who’s Who 2022.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Buford, GA

Day 1: Rico’s World Kitchen, Tannery Row Artist Colony, Aqua Terra Bistro, Explore Buford’s historic downtown area & shops, Dinner at Sperata and then catch a performance at the Buford Community Center

Day 2: Go for a day on the lake on the boat, & Dine at The Twisted Oar for a delicious seafood dinner with a view.

Day 3: Breakfast at Baking Grounds, visit Bogan Park for hiking and outdoor activities, Relax with dinner at Antebellum, known for its Southern-inspired cuisine.

Day 4: Breakfast at Big Pie In The Sky and explore the Buford City Schools Fine Arts Center. Grab lunch at Marlow’s Tavern and spend the afternoon exploring the Buford Community Garden. Enjoy a laid-back dinner at Local Republic, known for its craft beer selection and pub-style fare.

Day 5: Breakfast at Katie Lou’s Cafe and then explore the Buford History Museum, Have lunch at Buford’s Family Restaurant and spend the afternoon shopping at the Mall of Georgia. Dine at Bare Bones Steakhouse and end the day with a relaxing walk at Buford Dam Park.

Day 6: Have breakfast at Sunrise Grill and then visit local wineries like Château Élan & Cloudland Winery. Enjoy lunch at Tin Lizzy’s Cantina. & Adam’s Restaurant for a delightful dinner.

Day 7: Begin with breakfast at Ricos World Kitchen and then spend the morning at the Buford Dam Park for more outdoor activities. Have a picnic lunch and rent kayaks or paddleboards for a relaxing afternoon on Lake Lanier. Conclude the week with a farewell dinner at Tannery Row Ale House, a popular local spot for great food and drinks.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
Stephen Palmer – Writer, Speaker, and Financial Counselor David Bowen – Top Homebuilder in Georgia
Myers Barnes – New Home Sales Expert & Worldwide Best-Selling Author

They played incremental roles in my launch and success

Website: https://www.tamrawade.com/

Instagram: https://www.instagram.com/tamrawadeteam/

Linkedin: https://www.linkedin.com/company/tamra-wade-and-partners-remax-atlanta

Twitter: https://twitter.com/TruRemax

Facebook: https://www.facebook.com/TamraWadeRealEstate/

Youtube: https://www.youtube.com/@TAMRATVTRU