“If you stand for nothing, you fall for everything”

We asked the community to tell us about the values and principles that guide their lives and businesses.

Carla Figáro | Creator of Dragonfly Esscentuals Skin Care owner of the Figáro effect Wellness LifeStyle

Integrity. It is a value I stand with 100%. and is the main reason why I am so adamant about not mainstreaming my product line. I do my best to present myself and my products in the most authentic way possible. Read more>>

Angela Fedrick-Lewis | Entrepreneur, Artist

I value integrity because it is the building blocks for trust, positive relationships and success. Having integrity also helps to set clear boundaries and eliminates distractions that compromise what a person or brand represents. Read more>>

Cecile Robinson | Social worker, educator, entrepreneur, model, actress

The value/principle that matters to me the most is morality and humanity. Morals are important to my mother growing up. She taught me how to be respectful to myself, others and how to interact with people on a neutral level. My mother taught me that you never who you may need in life, so treat people the way you want to be treated. Read more>>

Ward A. Squires | Artist

My most important value is never to give up. If you’re lucky enough to have a purpose & a passion, apply this principle to that focus & emotion. Keep going! Perseverance, diligence & consistency are critical values to this belief. Read more>>