We had the good fortune of connecting with Tasha White and we’ve shared our conversation below.

Hi Tasha, can you walk us through the thought-process of starting your business?
Four years ago, I fell in love with indoor cycling and I visited a number of different studios in cities around the country (Chicago, LA, NY, Atlanta). What I learned – as a fan – is the studios I visited in every city were the exact same. Same studio design which includes a group fitness instructor, working out in front a mirror, in the dark, cool LED light show, training users on a stationary bike, with a killer playlist.

But I craved something different. So I set out to flip the concept of a STATIONARY fitness experience on its head by creating a studio with movement, tech, culture…an experience that is immersive!

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
Our difference is witnessed the second you walk into the studio! CYCMODE is a first-of-its-kind, woman and minority owned, group fitness experience that brings together immersive fitness, technology, music, and community with a mission for our clients to own their fitness journey. In 2017, the CYCMODE pilot opened in Chicago, IL as a 30-bike indoor cycling studio, and completed two years of operation. Pre-pandemic, we optimized our operations to continue growing the business – including relocating our flagship studio to Atlanta, GA which opened May 2021 offering a 30-bike studio plus a mezzanine-level multi-purpose studio that host Yoga and HIIT/Strength/Boxing group fitness workouts. Our studio capabilities include live (in-studio) and unlimited subscribers for live-stream.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
The Beltline

Who else deserves some credit and recognition?
I want to thank my investors and friends, who have been on this journey with me!

Website: www.cycmode.com

Instagram: @cycmode

Linkedin: https://www.linkedin.com/company/23713634/admin/

Facebook: https://www.facebook.com/CycmodeAtl/

Yelp: https://www.yelp.com/biz/cycmode-atlanta

Youtube: https://www.youtube.com/channel/UC8EtQrsAKBz8U6ZwauaURaw

Image Credits
CYCMODE

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