We had the good fortune of connecting with Souckeihyna Keita and we’ve shared our conversation below.

Hi Souckeihyna, what was your thought process behind starting your own business?
Well it wasn’t something I initially planned. I always had a passion for fashion and everything related to that. When I graduated with my bachelor in 2014 I decided to start modeling. I worked with a few plus size brands and I absolutely loved creating visuals for brands.
In 2016 I went back to school for my MBA and I fell in love with marketing and product story telling. I loved the idea of having a campaign idea for a product and bringing it to life through pictures and videos!
After I graduated I was helping my friends businesses with their social media marketing strategy and their content as a hobby. As I was doing that I realized that there was really a gap that needed to be filled in the industry and that is when I decided to turn this “hobby” into an actual business.

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
Esary studio is a digital marketing agency that specializes in social media management, content creation and influencers marketing for fashion, lifestyle and beauty brands. What sets us apart from others is our ship and shoot program which is a monthly subscription for brands who are looking for creative videos/photos to elevate their brands and social media platforms.
This programs allows us to work with brands/business owners no matter where they are located in the world. How it works:

-we conceptualize your products campaign and social media strategy
-you ship your products to our headquarters in Atlanta
-with our team of professional models, makeup artists, photographer and videographers, we shoot the content for your website and social media platforms (photos and videos)
– we ship your products back to you
-we handle all your social media platforms (scheduling/ posting/replying to messages)

Our goal here is to help brands (new or established) to stay on top of their social media marketing game by delegating this aspect of their business to us.

One of the challenge we encountered when we started was that some brands/business owners that are not based in Atlanta were reluctant to work with us since we are working remotely.
To overcome it we have made the process of working remotely with us as seamless as possible by involving our clients in every steps of the way. From choosing the models to the shoot locations, the make up artists… we make sure we give them enough options to ensure that our work aligns with their dream brands they have in mind.
They can even watch us live on video call on the day of the shoot!

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Atlanta is such a beautiful city with some nice spots! During the week we will visit places like the belt line , the battery, Atlantic station, the botanical garden for some sightseeing and shopping.
We will also take a pasta making class at Ponce city and a pottery class at Mudfire in Decatur.

On the weekend we will will go to the farmers green market at Piedmont park on Saturday. Then for lunch we will head to Tuzla tacos or Rreal tacos. Both places have hands down the best tacos in town!
For dinner we will head to 26 Thai kitchen then grab some late night ice cream at Jeni’s splendid ice-cream
.
On Sunday we are brunching at Saint & Council followed by a Perfume making class at By LeCreme.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
Yes! There are actually a few people I want to shout-out:

-my friend Isabelle who recommended my business and helped me land my first paying client.

-my sister Yasmine who is also the second brain behind this business. She is always helping me execute the ideas I have and she is the best at doing so!

-my mom who is always encouraging me, boosting me when I want to give up or when I get discouraged.

-all the models I’ve worked with who are always down to put up with every crazy videos ideas I have.

And of course God without whom I am nothing!

Website: Esarystudio.com

Instagram: Esarystudio

Nominate Someone: ShoutoutAtlanta is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.