We had the good fortune of connecting with Shaya B. and we’ve shared our conversation below.

Hi Shaya, what role has risk played in your life or career?
No risk no reward is my philosophy…aka scared “money” don’t make no money. I have to try new things and strategies because you never know what will take off these days and somebody has to be the brave person for my brand and what I’m building. Same with life. I have to be willing to go out on a limb and take chances on myself if I want people to do the same on my behalf.

Let’s talk shop? Tell us more about your career, what can you share with our community?
What sets me apart from others is my critical thinking when it comes to business. Being prior military, I tend to look at the gritty details to determine how things are really going. I got here today simply by not giving up and keeping an open mind. It was not easy. Business can be very discouraging in the down times. I overcome challenges by working to stay consistent, and I’ve learned that consistency eventually brings results. I want the world to know that elitist eyewear is for everybody who wants to embrace the edge, the unique, the high energy and eclectic side of themselves. In order to be, we must be free in all forms!

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
If it’s spring or summer, we’re definitely hitting the botanical gardens and the Virginia Beach strip. We’d go eat at Gournet Burger Bistro, Redwood Smokehouse, the Lab Bistro, and get a catered personal chef dinner from Urban Gourmet Experiences.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
Shout out to everyone who’s ever worn and promoted elitist eyewear, shopped and sent others to patronize, and given feedback on styles and service. You’ve all played a crucial role in pushing this business forward.

Website: www.elitisteyewear.com

Instagram: @elitist_eyewear

Facebook: Elitist eyewear ee

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