We had the good fortune of connecting with L’Vasia Holloway and we’ve shared our conversation below.

Hi L’Vasia, how do you think about risk?
At one point in my life I was afraid of risks. Don’t get me wrong, I’ve never been afraid of taking chances. However, when it came to risks, I would always play it safe. Over time I realized that by playing it safe I wasn’t tapping into my full potential. One day I got tired of playing it safe. I decided to bet on myself and step out of my comfort zone. As the saying goes, “A comfort zone is a beautiful place, but nothing ever grows there”. I knew it was time for me to grow. Since then, my career has benefited from me taking risks. Now I feel like I can’t lose. I will continue to push the boundaries and take more risks

What should our readers know about your business?
establishing new businesses is not something new to Vay. Since 2013 she has gained experience with businesses such as online shoe boutiques, selling treats, trucking and now nails.
After leaving multiple salons, there was something so captivating about Black Women slaying nails that Vay could not ignore. In 2018 she decided to act on her interest in nails by attending nail school. She gained her license while still working full time. Starting out with acrylic nails, she noticed clients would complain that “Black women don’t do feet”. That’s when it clicked. She soon realized exactly what the market was missing, pedicures.

The idea to create a pedicure only salon came into fruition. After speaking one day with a client Vay was introduced to waterless pedicures. She then began to do her research on why this procedure was a healthier choice and continued her education by obtaining certifications as an Advanced Nail Technician (ANT) and Certified Medical Nail Technician (CMNT).

Why the name Cure? For starters, Cure is found in both of the words manicure and pedicure. Also one of the many definitions of Cure means to “restore back to health” – The perfect fit for Vay’s mission.

The purpose of Cure is to continuously help advance the dynamic of the nail industry. Clients and sometimes even nail professionals are blinded by the beauty of nails and forget the importance of nail health. Here at Cure we believe in making sure people not only look good, but feel good as well.

“I am passionate to bring Cure to North Carolina and help change people’s lives by providing healthy nails, knowledge and confidence!”

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I would like to shoutout Erika Allison at NuFeet Medical pedicures. I completed her ambassador workshop to learn the new skills and her revolutionary technique which has allowed me to finally find my place within the nail industry.

Website: Curewaterlessnailspa.com

Instagram: @curewaterlessnailspa

Facebook: Cure Waterless nail spa

Yelp: Cure waterless nail spa

Other: Google:cure waterless nail spa

Nominate Someone: ShoutoutAtlanta is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.