Meet Laura Oko | CEO of DZN Creatives

We had the good fortune of connecting with Laura Oko and we’ve shared our conversation below.

Hi Laura, what was your thought process behind starting your own business?
I started my company, DZN Creatives, with a clear vision and purpose: to empower businesses of all sizes in cultivating robust brand identities that resonate with their target audience and drive success. Before launching DZN Creatives, I frequently assisted friends and family in creating various digital content, such as flyers, banners, websites, logos, and event materials. I crafted unique designs for special occasions and businesses, helping those who were unsure where to begin in developing their “brand identity.” I felt privileged that they turned to me for design work and that I could contribute my distinctive creations to their memorable moments. This experience motivated me to transform clients’ visions into tangible designs, prompting me to build a portfolio, seek new ideal clients, and establish an efficient management system.

Starting a business comes with its ups and downs, with each day presenting its share of challenges that demand solutions. Entrepreneurs often find themselves assuming multiple roles, from being a visionary leader to a marketing expert, customer service specialist, and financial authority. It became evident to me that many businesses require assistance in establishing their brand while they concentrate on expanding their operations, managing clients, systems, and more. In today’s ever-evolving online landscape, a strong brand identity is not limited to logos or website design; it forms the foundation on which businesses construct trust, loyalty, and recognition. I took it upon myself to leverage my creative skills to assist local small business owners in the DC metro area in achieving their brand identity goals.

What should our readers know about your business?
DZN Creatives is comprehensive digital design studio based in Washington, DC, specializing in assisting both small and well-established businesses in crafting exceptional brand identities and corresponding digital content. Our design approach is known for its creative adaptability, encompassing a spectrum from vibrant and dynamic color palettes to sleek and subtle finishing touches. Our primary commitment lies in transforming our clients’ visions into aesthetically pleasing, high-quality designs. We specialize in creating custom websites, brand identities, event materials, graphic designs, and various other design solutions. Our utmost focus is ensuring our clients’ complete satisfaction and arming them with the essential resources to help their business flourish in the digital realm.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
In a week-long exploration of Washington, D.C., my bestie and I would dive into the city’s rich history and culture, beginning with iconic landmarks like the National Museum of African American History and Culture, the U.S. Capitol, and the Smithsonian museums. We would embark on culinary adventures from local restaurants and food trucks, indulging in Chesapeake Bay crab cakes, and experiencing international cuisine at Swahili Village DC. Evenings would be fabulous, with rooftop dining in Dupont Circle, Italian feasts in the Penn Quarter district, and waterfront views at Sequoia.I love love love Sequoia! Throughout my bestie’s visit, we would savor local cafes and bars, experiencing D.C.’s rich coffee culture at For Five Coffee DC and grabbing a drink at barmini by José Andrés. The trip would conclude with a rooftop dining experience at La Vie at the Wharf DC.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
A heartfelt shoutout to my incredible friends, family, and mentors, who have been a great support throughout the years! I’m grateful and blessed to have them continuously encourage and motivate me through my business journey!

Another big shoutout goes to my amazing team! Your dedication, hard work, and collective spirit are the driving force behind our success. Together, we’ve tackled challenges, achieved milestones, and celebrated victories. Your commitment to excellence and collaboration is truly inspiring. Thank you for being a part of my incredible team. Here’s to many more achievements and shared successes in the future!

Website: www.dzncreatives.com

Instagram: https://www.instagram.com/dzncreatives/

Twitter: https://twitter.com/DZNCreatives

Facebook: https://www.facebook.com/dzncreatives/

Youtube: https://www.youtube.com/channel/UCU1rAfE9anWRoUo373COmbQ

Other: https://www.fiverr.com/dzncreatives https://www.upwork.com/agencies/1612144187517804544/

Image Credits
Nikayla Scott Photography- https://www.nikaylascott.com/