Meet Darrieya Sha’ | Creative Seamstress

We had the good fortune of connecting with Darrieya Sha’ and we’ve shared our conversation below.

Hi Darrieya, we’d love to hear more about how you thought about starting your own business?
My name started from my mom, my sisters and I. I orignally called my brand, SDPH, which are the initials of our first names. Through reflection and a break I took from creating, Four Moons was sent to me spiritually. Same concept, but an easier way to say it and more memorable.

The purpose of my brand, is to bring quality hair accessories to the world. To help with sustainability and fast fashion. I buy from fast fashion companies like many others but since college, learning about sustainability changed me. Knowing how much we’re willingly putting into landfills by buying and rebuying items that can only be worn once and sometimes, can’t even be watched was horrible. Learning about the working conditions of those who are making these “cute/cheap” items was far worse. I want to be a part of the solution. Creating items that will actually last longer for my customers. Making items that can be revamped by a hand/machine wash, not a toss in the trash. Little by little, I’ll improve my carbon footprint.

Let’s talk shop? Tell us more about your career, what can you share with our community?
I create natural hair accessories. I’m most known for my bonnets and scrunchies for adults and children. I most recently added durags to my inventory amongst other very cute accessories.

I’m different from others because I create my own products start to finish. From the pattern to your front door. I have an agreement with any potential client: If I cannot envision a new project or proposal, I will not do it. Simply stating: my heart isn’t in it.

I create with love and I try my best to make sure the item lasts a long time. Sustainability and longevity is at the top of my list when thinking of a quality item.

It has NOT been easy being in this career. I try to keep pushing because I know I put my all into it. I know that I create quality items and that someone is watching. The challenge that I face the most is getting recognition, getting steady orders, and increasing my social media content. I’ve been trying to overcome it by being consistent with posting whether I get 1 like or 25. I feel that we get so discouraged by the numbers. Which is fair. Someone told me that there is always someone watching. Even if they aren’t liking your posts or buying, they are watching. You never know who is talking so keep posting. That’s a major lesson I’ve learned.

With Four Moons Customs (FMC), I want the world to know that I am ready. My brand will be bigger than anything you’ve ever seen before. I have huge plans within the process of execution. Our products are investments and worth the price tag. To feel your best in what I create and know your hair is in the best care. Take care of your tresses and don’t forget the name!

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
Hmmm. In Atlanta, there are sooo many places to go and unfortunately, I haven’t developed any favorites but I have a full list of places to try.

I will shout out a place I actually work at. It’s a black owned, sports bar called the Beverly and the sister bourbon bar, Grant Park Social. The Beverly has differnet entertainment on the weekend and great food/drinks. GPS is a great duck off spot. It’s a very sophisticated dark vibe with great drinks. I’d recommend both and I also suggest reservations at the Beverly for large groups.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
My granny Hazel, is the rock of my start of fashion creations. When she passed, all of her fabric, thread, everything was handed down to me. My mom told me in recent years that my Granny use to give me her scrap fabrics as a toddler and I would create outfits for my dolls. My Granny said “that girl is gonna be a designer.” From there, I taught myself the basics. It wasn’t until my college courses, I knew how to fully sew on a machine. There have been plenty of projects that I stayed up until 4am trying to complete. I didn’t know how I would get through but many times, I feel like she was right there getting me through it, giving me creative ideas. I owe my vision to her.

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