Meet Cherisse Vanloo | Engineer and Permanent Makeup Artist

We had the good fortune of connecting with Cherisse Vanloo and we’ve shared our conversation below.

Hi Cherisse, can you walk us through the thought-process of starting your business?
I initially considered to pursue permanent make-up after having had the procedure completed on myself. I started looking into the industry as a whole and seeing the transformations and testimonials of clients and I was drawn further into the industry. I was also keen on the inclusive aspects of the industry and the evolution it’s had in recent years. Given my engineering background and analytical mind I quickly became fascinated with the artistic and technical aspects of permanent make-up.

I decided to step my toe in the waters and took an introductory class in powder brows (aka ombre brows). I was exposed to the basics of the craft including skin anatomy, color theory, techniques, health and safety, and equipment. I love the course and knew that if I wanted to excel at this new skill, I needed to upgrade my skills and expand the service options to be more marketable. I later decided to study with a local master artist to further strengthen my knowledge and expand my skills to three modalities: eyebrows, lips, and eyeliner. I studied under the master artist over a 5 month period for a deep dive.

While permanent makeup is primarily known for the aesthetic enhancements of the face, there are other applications including areola reconstructions (for breast cancer survivors or gender affirmation), scalp micropigmentation, as well as paramedical services to aid with camouflaging various types of scars.

Let’s talk shop? Tell us more about your career, what can you share with our community?
I am first and foremost a building engineer. I have been in the industry since 2007. Pre-pandemic, there was a shift internally that was seeking purpose. This desire pushed me to seek creative ways to fulfill this calling.

Permanent makeup in a fascinating industry. As popular as it’s become in recent years, more public education is necessary for both junior artists and perspective clients. I aspire to master this craft and I have the foundation and drive to do so!

I am excited to launch my brand in 2022. I have spent months deep diving into every aspect of the industry to understand every “why”. Cosmetic makeup lives ON the skin while permanent makeup lives IN the skin. This has deep implications as to why I choose a pigment, needle configuration, machine, and application technique because our face is a living canvas and each one is unique. As a proficient artist, I can determine and evaluate these aspects to best advise my clients on how we can achieve their desired look.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
Kingston, Ontario is a charming city. I would take them for a stroll in the city to admire the architecture and views from the waterfront. We’d bar hop through the downtown core and inevitably end up on a outdoor patio for dinner.

I personally enjoy taking walks on the hiking trails. Having lived in two major metropolitan cities (Montreal and Toronto), there is a unique charm is being closer to undisturbed nature.

Who else deserves some credit and recognition?
There are a few key people I owe thanks. First, my fiancé Michael has been an unwavering steadfast supporter. He’s encouraged me since day 1 to follow my passions and encouraged me when I needed it. My permanent makeup trainer and mentor, Georgette Dunn, has blessed me with a wealth of knowledge and professional mentorship.

Instagram: @livingcanvas.pmu