Meet Brandon Preston | Fashion Designer

We had the good fortune of connecting with Brandon Preston and we’ve shared our conversation below.

Hi Brandon, we’d love to hear about how you approach risk and risk-taking
Risk taking is its own art, when people take risk they think either the best possible outcome or the worst, but from experience I can say the universe will reward you just for taking the risk .Kanye said ” Reach for stars so if you fall, you land on a cloud”.That lyric has to the most accurate outcome on taking risk. Another way I go about risk would be looking at the wrestler Jeff Hardy.Why do we all love Jeff Hardy? It is because deep down he is reflection of us.Every high risk move he made is what made him who he is and the same is what I apply to my life.Every high risk move I make will make me who I am meant to be.

Alright, so let’s move onto what keeps you busy professionally?
What makes my brand so much different than the thousands you come across daily is the message being displayed on the clothes, through the clothes and every unique piece. The foundation for all of my art is truth ,the one universal truth, which is being true to yourself. I do this by being involved in every step of the process from the creation of every design to distribution orders.I try to revolve my designs and curations on spiritual teachings and being able to talk for themselves.If someone asked you “how are you today?” the piece explains for you how you feeling at the time .I got where I am professionally due to my education in business along with the many trials and error of my previous brands. The journey wasn’t easy ,but I understood that what I was experiencing was the process of learning and that I must be a student of the game ,in order to become it,by studying and repetition. The best lesson I learned this far is that the first person to believe in you or anything you want to do is you and you really have to feel it not just say it but act it out and become it.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I would take them first to little five points, because so much of my career has blossomed just by going here and experiencing what different days have to offer.You never see the same thing twice here. Then I would take a trip to Touchdown Wings,to show that you don’t have to drop $50 on a good meal a 10 piece hot honey combo can satisfy in a way other food just can’t. Other places I would go is Ponce City Market, because they have nice places to take pictures and nice stores.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I would like to shoutout my friend Jordyn and her photography brand Jigg’s Pics.She motivated me by being one of the youngest and closest entrepreneurs I know.Her discipline drove me to want to do the same.

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