We had the good fortune of connecting with Antoinette Wells and we’ve shared our conversation below.

Hi Antoinette, we’d love to hear more about how you thought about starting your own business?
The process behind starting my own business was a vision. Growing up in a large family and being the oldest of ten leadership was inevitable. I have always wanted to be my own boss. While working as a legal assistant and attending graduate school, I knew I wanted my own business. I have always loved the beauty industry. That’s when I decided to create Luxury handcrafted soap. I stayed up for hours researching and gathering data day in and day out. I created my first soaps during Christmas of 2018 and handed them out to family members and friends. My family members and friends loved them! I fell in love with soap making however, I wanted to do more in the beauty industry. That’s when I took a leap of faith to become an Licensed Esthetician. After working in a corporate job within the beauty industry and seeing how much I was making them, I knew it was time for me to take the risk. I was nervous, but I believed in myself and was confident that I could achieve and become a boss entrepreneur. This risk has changed my life forever. Not only has this changed my life but also enhanced my confidence and taught me so much. My business is thriving, growing, and I’m looking forward to every step in my journey.

What should our readers know about your business?
J’allure Beauty Esthetics is a luxury full body waxing studio located in Cary, Nc. I help women regain Pretty Kitty Confidence! Enhancing them to feel Bold, Bare, and Beautiful in the nude while providing them with exquisite, easy, and effective products to keep their skin glowing even at home. This sets me apart from the rest by providing my guest with the feeling of comfort. Life happens and sometimes we lose ourselves, that’s why our motto says “Regain.” This means that everyone needs a little boost at times. We are here to help uplift you and most importantly educate you.

I am most excited about my journey. I see my vision every day even when others may think it’s crazy. I know that my business will grow well beyond what I could ever imagine. This makes me the most proud because I am never giving up.

My business is here today because of faith and resilience. When I put my mind to something there is no turning back even if the road isn’t as straight  as I would like it to be. This journey has not been easy at all. My dad always said if it were easy everyone would be doing it. My grandma said “ God gives his toughest battles to those who he knows can handle it “ Staying focused and understanding that, what’s meant for me will be for me! This has kept me strong during every challenge and hurdle. Without the challenges I wouldn’t be here, so I also am thankful for them.

I have learned that you have to run your own race, that life is a journey and enjoy the ride. I have also learned to always show up as myself. If I continue to be my authentic self nothing or no one can stop me. J’allure Beauty Esthetics is just getting started and has come so far. This is just the beginning of greatness.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
Raleigh is a growing city with lots to do. Food choices would have to be Brasa Brazilian steak house, Perry’s steak house, and Big Ed’s is iconic here. Some nice places to hangout would be Peace and Saints, The Venue, and Little City Brewery. I love outdoor activities and Raleigh has very nice trails to go for a hike. You can also experience live sports such as the Hurricanes North Carolina hockey team. Raleigh is less than 30 mins aways from Durham and Chapel Hill which gives you another city to tour as well. Especially during the Duke and UNC basketball games.


Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I would like to thank God for giving me a strong mind to stay focused and maintain faith in him. Without him none of my success would be possible. I would like to thank my Fiancé Darian for his continue support and always pushing me to be better. You mean so much to me and have seen all the sweat and tears I have put into my business. I am very grateful and thankful for you more than you know. I love you!

I want to thank everyone that has supported me on social media, purchased a product and booked a service. You all are truly the MVPs.

Website: www.jallurebeautyebn.com

Instagram: jallure_beauty

Linkedin: Antoinette Wells

Twitter: jallure_beauty

Youtube: J’allure Beauty Esthetics LLC

Other: TikTok: J_allurebeautye

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