We had the good fortune of connecting with Anointyd Collins and we’ve shared our conversation below.
Hi Anointyd, can you walk us through the thought-process of starting your business?
Before obtaining my esthetics license, I worked for a popular spa franchise. All of the facials were the same no matter the individual’s concern. I found this to be boring and a bit inconsiderate due to the amount charged per service. It also was disappointing to see how little estheticians are paid. Companies, such as the one I worked for, took 80-90% of the profits from the service leaving the service provider only $16.00-18.00 for an hour of their time. I knew this would not satisfy me career-wise.
What should our readers know about your business?
Honeycomb Esthetics was formed while I was in esthetic school. There has always been a need for Black skin care professionals because Black skin is often neglected or mistreated within the industry. I thoroughly educate my clients and guide them through each treatment to gain their trust as many have been burned by professionals in the past. My treatments are targeted and cater to each client uniquely. I also provide extensive handouts on maintaining their skin in between appointments so they feel empowered in their care.
What I have found most difficult is the social media upkeep that comes with running a business. It is extremely important to stay relevant on social media to gain exposure. Due to the lack of my presence on my personal account, I have to schedule time and be intentional to be consistent with my business page.
One thing that many seem to forget is how expensive it is to run an esthetics company. My husband was gracious enough to give me seed money to relaunch my business. Even with his contribution, money quickly disappears after paying for training, product, equipment, cleaning supplies and much more.
Through the trials I’ve faced with my business, it finally feels like it’s coming together after a year. I took time off after having my son and when I returned, I was bolder in my approach. This has resulted in being booked every weekend as I am a stay at home mother during the week. I can only imagine where I will be a year from now.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
As a professional homebody in the city of Los Angeles, I rarely venture out. When I do, I tend to opt for daytime fun rather than the nightlife. I highly recommend LACMA (modern art museum), the farmers market at The Grove, breakfast at The Great Grille (Burbank) or enjoying the rooftop bar at E.P. & L.P.
Who else deserves some credit and recognition?
After obtaining my license, I felt school had no properly prepared me for advanced treatments or skin conditions. I scoured the internet for answers and stumbled upon Sabrina Robinson, LE. Sabrina specializes in performing chemical peels and treating acne. I was inspired by what I saw and reached out via social media. After connecting over a phone call, she allowed me to shadow her treatments and perform light assistant duties so I could learn more about our field. Although our time together was not long, it was impactful. Without Sabrina’s guidance, I would not be the service provider I am today and for that, I thank her.
Website: Honeycombesthetics.me
Instagram: https://instagram.com/honeycombesthetics?utm_medium=copy_link
Linkedin: https://www.linkedin.com/in/anointyd-collins-1820401b0
Yelp: https://yelp.to/qDZGKXIwNob